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Book Description
This must-read text for all web designers delivers vital information on how to employ information architecture to create intelligent sites that produce hard sales. In today’s drastically reduced web market, measurable business returns are essential to clients and this book equips the designer with the tools to deliver the goods.
This must-read text for all web designers delivers vital information on how to employ information architecture to create intelligent sites that produce hard sales. In today’s drastically reduced web market, measurable business returns are essential to clients and this book equips the designer with the tools to deliver the goods.
Information Architecture is low on theory, high on practice. It contains practical examples, how-to’s, do’s and don’ts and ready-to-use templates, illustrating concepts, tools and deliverables that can be used immediately in real life by anyone responsible for designing web sites. Practical explanations and tips are illustrated with case studies from industry leaders like IBM and Microsoft, and clear explanations of the latest cutting-edge research from the academic world.
Readers can also access a web site where all the model templates explained in the book are ready for use, and a free sample chapter and free access to a sample templates are available.
About the Author
Peter van Dijck gained his arts teaching degree in Belgium, an MA in photography and a second in Ethnography from the UK’s Open University. He has been senior information architect and interface designer for various high profile, corporate web sites and has also contributed to online publications including m-commerceworld.com. He lives and works in New York.
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Inside This Book Citations: This book cites 10 books Explore: Citations | Books on Related Topics | Concordance | Text Stats Key Phrases - SIPs: designing functionality, information architect, pottery barn kids, functionality descriptions, core pages (more) Key Phrases - CAPs: Semiconductor Research Corporation, Las Vegas, Wednesday June, Brut Premiere Cuvee, Donna Maurer (more) Browse Sample Pages: Front Cover | Copyright | Table of Contents | Excerpt | Back Cover | Surprise Me! |
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Inside This Book
(learn more)
First Sentence:
Information architecture is a new field in the web design. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
designing functionality,
Information architecture is a new field in the web design. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
designing functionality,