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What is Graphic Design For? is a major new graphic design handbook, which extends the issues raised in the bestselling original What is Graphic Design?
This guide to the world of graphic design, explores all the issues that shape contemporary design: economics; ethics; technology; multimedia communication; theory and developments in other fields that impact globally on local cultures. A special focus on work from emerging design locations, including China, Russia and Eastern Europe, is particularly invaluable.
The role of the graphic designer has never been so diverse: they must often copy write, edit, curate, originate photography and illustrations, design typefaces, and be astute marketers and businesspeople all in a world of converging media.
About the Author
Alice Twemlow writes, curates exhibitions, and lectures about matters relating to design, visual culture and their histories. She was program director at AIGA and of the 2004 GraficEurope conference. She lives in New York.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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local tendencies, environmental graphics, graphic design, interactive design Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Architecture Experiments, Paula Scher, Silveira Gomes, David Reinfurt, Experiments Experiments, Gonzales Crisp, Jonathan Barnbrook, Los Angeles, Milton Glaser, Stefan Sagmeister, Vince Frost, William Morris, Dot Dot Dot, John Morgan, The Moderns, Charles Coiner, Design And Innovation Awards, Design Observer, Guardian Egyptian, Land Design Studio, Michael Bierut, Royal College of Art, Scott Stowell New!
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Front Cover | First Pages | Index | Back Cover | Surprise Me!
local tendencies, environmental graphics, graphic design, interactive design Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Architecture Experiments, Paula Scher, Silveira Gomes, David Reinfurt, Experiments Experiments, Gonzales Crisp, Jonathan Barnbrook, Los Angeles, Milton Glaser, Stefan Sagmeister, Vince Frost, William Morris, Dot Dot Dot, John Morgan, The Moderns, Charles Coiner, Design And Innovation Awards, Design Observer, Guardian Egyptian, Land Design Studio, Michael Bierut, Royal College of Art, Scott Stowell New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 13
books:
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- The Life And Opinions Of Tristram Shandy, Gentleman by Laurence Sterne on page 86
- Experiments in Architecture by Samantha Hardingham on page 249
- The Life and Opinions of Tristram Shandy, Gentleman by L. Sterne on page 86
- Design Research: Methods and Perspectives by Brenda Laurel in Back Matter
- Hella Jongerius by Louise Schouwenberg on page 69
See all 13 books this book cites
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66% buy the item featured on this page: What is Graphic Design For? (Essential Design Handbook)$23.32 |
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11% buy Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students (Design Briefs) $14.93 |
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