by Markus Rathgeb
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Editorial Reviews
Product Description
Otl Aicher was an outstanding personality in modern design.
His work since the fifties, since his period at the now legendary Hochschule fur Gestaltung in Ulm, of which he was a co-founder, in the field of corporate design - one only needs to remember his images for Lufthansa and the second German television channel - are major achievements in the visual culture of our times. An integral component of Aicher's work is that it us anchored in a "philosphy of making" inspired by thinkers like Ockham, Kant or Wittgenstein, a philosphy concerned with the prerequisites and aims, the objects and claims, of design. Aicher's theoretical and practical writings on design (which include all other aspects of visual creativity, such as architecture, for example) are available complete here for the first time.
From the Inside Flap
otl aicher analogous and digital with a foreword by wilhelm vossenkuhl otl aicher the world as design with a foreword by wolfgang jean stock wilhelm vossenkuhl is professor of philosophy at the university of munich, wolfgang jean stock the vice editor-in-chief of the architectural magazine baumeister.
See all Editorial Reviews
Otl Aicher was an outstanding personality in modern design.
His work since the fifties, since his period at the now legendary Hochschule fur Gestaltung in Ulm, of which he was a co-founder, in the field of corporate design - one only needs to remember his images for Lufthansa and the second German television channel - are major achievements in the visual culture of our times. An integral component of Aicher's work is that it us anchored in a "philosphy of making" inspired by thinkers like Ockham, Kant or Wittgenstein, a philosphy concerned with the prerequisites and aims, the objects and claims, of design. Aicher's theoretical and practical writings on design (which include all other aspects of visual creativity, such as architecture, for example) are available complete here for the first time.
From the Inside Flap
otl aicher analogous and digital with a foreword by wilhelm vossenkuhl otl aicher the world as design with a foreword by wolfgang jean stock wilhelm vossenkuhl is professor of philosophy at the university of munich, wolfgang jean stock the vice editor-in-chief of the architectural magazine baumeister.
See all Editorial Reviews
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