Better Looking, Better Living, Better Loving: How Chemistry can Help You Achieve Life's Goals (Hardcover)

by John Emsley (Author)

Editorial Reviews

Review
"…Emsley has produced an excellent read and I wait with anticipation for his next offering." (Education in Chemistry, January 2008)

‘Anyone already singing with the chemical choir should read this. In fact, everyone should read this. Chemicals impact on all our lives..’ (Science Base, 10th July 2007)

"…is to be highly applauded…racy and enthusiastic, making it hard to put down…Praise indeed." (Chemistry World, August 2007)

"Don't judge this book by its cover. Jump in and discover just how much chemistry is responsible for." (Sense About Science, August 2007)

"...an Aladdin's cave of chemical treasures..." (Chemistry Review, November 2007)

Product Description
Welcome to a tour of some of the recent advances in chemistry, taking in the cosmetic factory, the pharmacy, the grooming salon, the diet clinic, the power plant, the domestic cleaning company, and the art gallery along the way. Award-winning popular science writer John Emsley is our guide as he addresses questions of grooming, health, food, and sex. The trip is for all those of us wanting to know more about the impact of chemical products on our everyday lives.

Each chapter begins with a fictional news item from the future speculating on the possible benefits that might develop from further approaches to research, and each chapter ends by addressing an issue of concern related to the topics discussed. These include whether homeopathic medicines really work, date rape drugs, how the toxic chemical acrylamide got into our food, and whether great artists were affected by the pigments they used.

With his informal style, linking well-founded chemicals knowledge to fun situations, the author presents the information in a way such that the layperson can easily understand the arguments, weighing up the risks and benefits for each product concerned.
Includes a glossary containing all the technical terms used for non-specialists.

See all Editorial Reviews

Product Details

• Hardcover: 249 pages
• Publisher: Wiley-VCH (July 27, 2007)
• Language: English
• ISBN-10: 3527318631
• ISBN-13: 978-3527318636
• Product Dimensions: 8.5 x 5.8 x 1 inches
• Shipping Weight: 1 pounds (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars See all reviews (1 customer review)
• Amazon.com Sales Rank: #688,940 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

4.0 out of 5 stars An interesting and widely-ranging popular science book, January 22, 2009

By	Craig MACKINNON (Thunder Bay, Ontario Canada) - See all my reviews (TOP 1000 REVIEWER)

John Emsley has carved out quite a niche for himself in writing popular books (not textbooks) dedicated to scientific matters in general, and chemistry matters in particular. One of his more inspired titles is "Better Looking, Better Living, Better Loving", which has a very unfortunate subtitle "How Chemistry Can Help You Achieve Life's Goals". The subtitle makes the book sound like a how-to book (Make your own mascara! Better breath through home-made mouthwash!) It is NOT a how-to book, but rather a how-it-is-done book. In a wide-ranging series of short essays, Emsley covers most consumer topics that exist at the intersection of chemistry and the personal consumer, including food, plastic containers, cosmetics, pharmaceuticals, birth control, cleaning products (for humans, clothes, and dishes), etc.

The beauty of this book is that it can be picked up and read starting anywhere, and is therefore an ideal bathroom book (especially since there are a lot of bathroom-related topics!) or coffee table book (again, since there are a lot of food topics!). This makes some of the topics a little repetative for someone reading the book cover-to-cover over the course of a few days or weeks, but it's a better choice for a book of this type. I think the science is readily understandable to the average person (although it might be hard for me to judge, being a chemistry teacher), and there is a glossary for more scientific terms and broadened explanations. More importantly, the science is correct and rigorous while still presented in a palatable manner.

I think North American readers will notice the no-nonsense style of writing. British authors (at least, scientific ones) tend to be more forthright than their American cousins, and it's especially noticable in this book's discussions on abortion and rape - two topics that American authors would couch in more subtle terms, with at least an acknowledgement of the cultural/moral issues associated with them. Similarly, most Americans are used to hedging their bets: Emsley comes right out and tells people that they are wrong to believe that aluminum has anything to do with Alzheimers, for example, and debunks other "common knowledge" associations just as ruthlessly, if they been scientifically demonstrated to be wrong.

In terms of sheer readability, I think I prefer Joe Schwarcz's books that cover similar terrain. However, Emsley's book is more focussed and logically presented. It's certainly interesting, certainly entertaining, and even the best-read chemist is likely to learn something s/he didn't know. Unfortunately, the price is excessive compared to other books of this type (even other Emsley titles) - what gives, Amazon?