The Bootstrapper's Bible: Volume 1 [DOWNLOAD: PDF] (Digital)

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Editorial Reviews

Review

[from the longer paperback version:] Amazon.com Starting out in 1986 with practically nothing, book packager and cyberentrepreneur Seth Godin has created a new- and old-media business that now employs 40 and generates around $5 million in annual revenue. In The Bootstrapper's Bible: How to Start and Build a Business with a Great Idea and (Almost) No Money, Godin shows precisely how his own venture, and a slew of others like Dell Computer, Burton Snowboards, Bose Corporation, Starbucks, and many lesser-known companies, ultimately managed to turn that nothing into something quite substantial. "Bootstrappers built this country, and they continue to make it great," he writes. "Virtually every business--from IBM to the local dry-cleaner--was bootstrapped, usually by people with far less smarts, less money, fewer connections, and less vision than you have right now." He elaborates on specific practices that he believes are critical to entrepreneurs who may have great ideas and boundless enthusiasm but lack the financial resources to launch their businesses in the traditional way. Writing in a clear and straightforward manner, he lays out Nine Magical Rules (such as "Find people who care about cash less than you do"), Ten Commandments (including "Don't forget where you came from"), and lots of other helpful tips. --Howard Rothman Ingram Seth Godin offers inspiration, ideas, and roadmaps to those starting their own business. To encourage bootstrappers, he shares his own story and covers other bootstrappers (from Dell Computer to Haagen Dazs) who have parlayed a great idea into a sizable fortune, using the smart strategies and cash-stretching tactics revealed in this book.

FIVE STARS A classic., January 30, 2000 Reviewer: Steve Ross from St. Petersburg Florida Again and again, I find myself going back to this book to find things I missed. Goden has produced a resource that's essential for anyone starting or running a small business. I really can't recommend it highly enough.

Product Description

A short (65 pages) e-booklet that is designed to give you the confidence and insight you need to pursue the American dream--starting your own business with little or no money.

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Product Details

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• Format: Adobe Reader (PDF)
• Printable: Yes. This title is printable
• Mac OS Compatible: OS 9.x or later
• Windows Compatible: Yes
• Handheld Compatible: Yes. Adobe Reader is available for PalmOS, Pocket PC, and Symbian OS.
• Digital: 65 pages
• Publisher: Do You Zoom Inc. (October 1, 2001)
• Average Customer Review: 4.8 out of 5 stars  See all reviews (9 customer reviews)
• Amazon.com Sales Rank: #139,855 in Books (See Bestsellers in Books)

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Customer Reviews

Most Helpful Customer Reviews

53 of 54 people found the following review helpful:

4.0 out of 5 stars Get your business startedn, March 28, 2002

By	Martin Schray (West Chicago, IL United States) - See all my reviews (REAL NAME)

The Bootstrapper's Bible has a extremely pragmatic approach to starting a business without capital. Having the discipline to follow the basic recipe outlined in the book could greatly reduce your likelyhood of starting a failing business. Without forcing you to write a huge business plan this book gets you consider the extremely important aspects of a business such as:

- Thinking through your profit potential(as well as cost)
- Determining where you will capture profit
- Finding who your customers are and why they will switch to buy from you (better be more then must cost)
- Who the Competition is and where they will come from
- whether to be a Freelance or entrepreneur

If you have dreamed of starting your own business, but don't know where to start... start with this book. This won't be the end of your journey, but it will give you an idea of where to start.

25 of 26 people found the following review helpful:

5.0 out of 5 stars A Bootstrapper's Must Read!, February 19, 2002

By	Keith Eddleman "CEO of Spillover.com" (Austin, Texas United States) - See all my reviews (REAL NAME)

Practical, trustworthy, real, encouraging are a few of the words that come to my mind after reading this nifty eBook. You will get a lot out of this. Stanford MBA in 65 pages: business models, math and madness. I am the CEO of Spillover.com and I say buy it, and apply it - we are!

14 of 14 people found the following review helpful:

5.0 out of 5 stars Excellent book, June 19, 2003

By	Sebastian Wallace - See all my reviews

This book is an example of what a business book should be -- plain advice about how to go about starting and running a business. Seth Godin's book is the equivelant of having a very experienced business advisor to assist you. This is not a book about conceptual business ideals, this is a practical guide to managing the important aspects of business - cash flow, revenue, sales, etc.