Amazon.com Product Description
Strength, beauty, and purity of design combine in this distinctly modern dress watch from Tag Heuer's Alter Ego collection. Strong architectural lines along the brushed steel link bracelet are beautifully offset by the graceful curves of the 28 mm brushed steel case, which features a fully integrated bezel for a streamlined look. The perfectly round black dial offers three-hand function with broad, luminescent hands and indexes and features a date window at the six o'clock position. An off-center crown at four o'clock allows for easy handling. The comfortable contoured bracelet is finished with a butterfly-style push-button deployment clasp for a secure closure and a seamless look. Other notable features of this watch include precise Swiss quartz movement and a highly scratch-resistant sapphire crystal. This Alter Ego watch is water resistant to 100 meters.
About TAG Heuer
TAG Heuer traces its roots to the small Swiss village of St-Imier where, in 1860, a watchmaker named Edouard Heuer opened his first shop. His vision was to create remarkable timepieces that pushed the envelope of innovation and precision. The company's reputation grew, and Heuer's first patent for a chronograph mechanism in 1882 was followed by a long list of achievements: the first stopwatch accurate to 1/100 of a second, the first dashboard stopwatch for race cars, the first miniature electronic timekeeping device accurate to 1/1000th of a second, and the first automatic movement with a microrotor, to name just a few.
Over the years, Heuer's reputation for gold-standard precision earned the company the privilege of providing official timing services for a number of world-class competitive sporting events, including the Olympic Games, the FIS Ski World Cup, and the FIA Formula 1 World Championships. To this day, TAG Heuer maintains a close association with the world of competitive sports and enjoys a devoted following among sports celebrities and enthusiasts. In 1985, Heuer joined the TAG (Techniques D'Avant-Garde) group, and the TAG Heuer name and logo were created. Now one of the most recognized and sought-after watch brands in the world, TAG Heuer continues its reputation of innovative design and technological excellence, creating prestigious timepieces that are always at the cutting edge of precision, reliability and style.
