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New Rules for the New Economy [IMPORT] (Hardcover)

~ (Author) "The atom is the icon of the 20th century..." (more)
Key Phrases: dumb chips, network economy, dumb power, Silicon Valley, Great Asymmetry, United States (more...)

4.3 out of 5 stars See all reviews (45 customer reviews)

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Product Details

Hardcover: 192 pages
Publisher: Viking (1998)
ISBN-10: 1857028716
ISBN-13: 978-1857028713
Product Dimensions: 9.3 x 6 x 0.9 inches
Shipping Weight: 14.4 ounces

Average Customer Review: 4.3 out of 5 stars See all reviews (45 customer reviews)

Amazon.com Sales Rank: #1,365,702 in Books (See Bestsellers in Books)

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Inside This Book (learn more)
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First Sentence:
The atom is the icon of the 20th century. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
dumb chips, network economy, dumb power, quadrillion dollars, network logic

Key Phrases - Capitalized Phrases (CAPs): (learn more)
Silicon Valley, Great Asymmetry, United States, Home Motor, Encyclopaedia Britannica, Moore's Law, New York Times, Nicholas Negroponte, Paul Krugman, Wall Street

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Books on Related Topics | Concordance | Text Stats

Citations (learn more)

This book cites 33 books:

Unlimited wealth by Paul Zane Pilzer in Back Matter (1), and Back Matter (2)
The Rise of the Network Society (The Information Age: Economy, Society and Culture, Volume 1) (Vol 1) by Manuel Castells in Back Matter (1), and Back Matter (2)
Future Shock by Alvin Toffler on page 121, and page 132
Mastering the Dynamics of Innovation by James M. Utterback on page 85, and Back Matter
Enterprise One to One by Don Peppers on page 124, and Back Matter

See all 33 books this book cites

100 books cite this book:

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Die Internet-�konomie: Strategien f�r die digitale Wirtschaft (European Communication Council Report) (German Edition) by Axel Zerdick on 4 pages
The Bucks $tart Here: How Great Digital Companies Create Lasting Business Value by Ian McDonald Wood in Back Matter (1), Back Matter (2), and Back Matter (3)

See all 100 books citing this book

Books on Related Topics (learn more)

E-conomics by Axel Zerdick

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Customer Reviews

45 Reviews

5 star:		(29)
4 star:		(8)
3 star:		(3)
2 star:		(3)
1 star:		(2)

Average Customer Review

4.3 out of 5 stars (45 customer reviews)

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Most Helpful Customer Reviews

60 of 64 people found the following review helpful:

3.0 out of 5 stars Not for experts, nor for the naively uncritical, February 9, 2000

By A Customer

This review is from: New Rules for the New Economy (Paperback)

I just finished Kevin Kelly's book, New Rules for the New Economy; it is provocative--"trenchant," as it says on the book jacket. I should preface my next remarks by saying that I'm glad I read the book and will recommend it to certain of you. Some of what Kelly says is compellingly true, and of that part, some of it was relatively new when the book was first written. At the same time,...

I guess it is hard to show what you know in relatively few pages. As a writer, Kelly is clearly his own worst enemy. He uses cryptic graphics that sometimes convey a lot, sometimes convey nearly nothing. He writes oddly--his language is often imprecise, and since he is sort of terse, that occasional vagueness is pretty deadly. Often, too, he reduces what he has to say to sound bites. I'm wary of people who do that. They might be smart, they might be covering up dumb. They oversimplify, and usually end up sounding partly goofy. In this case, some of what Kelly says is sufficiently goofy that I don't know whether he is unaware of what has been written, doesn't understand what he has read, or doesn't believe what he has read.

If you know what you are talking about, you are likely to be interesting. I think Kelly might be an interesting guy. He's no academic, but he's an educational omnivore. He shows evidence of having read some serious work in technological forecasting--but evidence, too, of not having read deeply on the subject. For example, he appears to be unaware of much of econometric and psychometric--that is, measurement--literature, and some of his statements make it appear that he is unaware of fairly well-known literature pertaining to diffusion and substitution in high-technology markets. At the same time, he appears to be intellectually and professionally very much in the center of the transformation of our economy from industrial to informational.

I thought the book was thought-provoking. I recommend it primarily for the relative newcomer to information-economy writings, with the caveat that readers will have to identify for themselves facts, opinions, conjectures, overstatements, baloney, and a few really good ideas.

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15 of 16 people found the following review helpful:

5.0 out of 5 stars A guide to the networked, information-fueled economy., June 29, 1999

By	Charles Boyd (cwpmb@yahoo.com) (Springfield, Missouri) - See all my reviews

This review is from: New Rules for the New Economy: 10 Radical Strategies for a Connected World (Hardcover)

Why do alliances among firms kindle increased innovation? Why does the law of diminishing returns not work the way it used to? Why are so many firms giving away their products? Why should some firms abandon their most successful product at its zenith? Why is the value chain becoming less important than the value web? What is the value web?

These are but a few intriguing questions that New Rules answers for business strategists. This tightly written tome offers a lucid explanation of the radical changes in the economy wrought by connected, networked communication systems. Kelly explains how and why the economic rules of the industrial age are being turned on their heads and elaborates 10 rules for the new information-based economy. He explains and offers familiar examples of each rule in action.

This is a must-read for anyone who would understand the changes taking place in post-industrial economies fueled by information technologies.

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12 of 13 people found the following review helpful:

5.0 out of 5 stars New Rules is about the real world., December 3, 1998

By	Gregory A. Bachman (Tallahassee) - See all my reviews (REAL NAME)

This review is from: New Rules for the New Economy: 10 Radical Strategies for a Connected World (Hardcover)

Fortunately I read the book before I read the "official" reviews. I know people from a Presbyterian pastor in Baltimore to a union offical in Tallahassee who operate as if these rules are already in effect. This book is about the real world. Its challenge is to dare readers to measure the potency of their decisions against the "new rules." These are the the rules that business can use to validate its decisions. Violate these rules, and you put your profits at risk.

Kelly's rules are a network (central theme of the book) of guiding principles. Each principle functions to serve each of the other rules in the network. Therefore, in contrast to the pop-press hodge-podge of futuristic notions, "New Rules" serves the reader by forging clearly stated relationships between the guiding principles of our increasingly technologically driven economy. This book will trigger ideas whether you are in a smokestack industry, financial services, or hi tech.

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Most Recent Customer Reviews

5.0 out of 5 stars 10 years later and it's true
I was turned onto this book by a Seth Godin blog. I figured if Seth would put it in his blog, it had to be decent. It was more than decent. Read more

Published 9 months ago by Nicholas T. Sparagis

1.0 out of 5 stars too many words too much bulloney
.
either you like this book or you dont

i dont --
it exceeded my BS tolerance level

imho too much of this is a total crock full of words... Read more

Published on March 9, 2006 by whomper

5.0 out of 5 stars Pursue opportunities and new opportunites arise, maximize opportunites for others verses solving problems.
Networks provide easy and constant communication and thereby speed up experience through the network. Read more

Published on March 6, 2006 by Golden Lion

5.0 out of 5 stars Swarm theory
The new economy is a global economy favoring intangible things: ideas, information, and relationships and is intensely interlinked. Read more

Published on March 5, 2006 by D. Nishimoto

4.0 out of 5 stars mini version of Out of Control
Offers 10 rules for organizations to follow to benefit from the emerging Economy. The book is really just a condensed version of Kelly's earlier book, Out of Control.

Published on March 31, 2005 by Jonathan G. Curtis

4.0 out of 5 stars Not revolutionary, BUT...
I tend to give a book **** stars when it should be read and ***** when it must be read. This book remains a good read even after the dot-com implosion. Read more

Published on December 29, 2002 by Carlos A. Leyva

4.0 out of 5 stars Good book, to reflect on.
I bought the book about a year ago and thumbed through it, it was a little boring at first, it gets better towards the end. It's not a long book. Read more

Published on November 26, 2001 by dizonmike

5.0 out of 5 stars A good start for those who wants to learn what new economy i
The book adresses almost all of the questions that one can wonder about the concept of "new economy". Read more

Published on April 6, 2001 by Asl�han �etinkaya

2.0 out of 5 stars Where's the beef?
I enjoy this work, lots of fresh observations and connections.... but having read it in the light of recent trends in the e-biz world, it sounds thin and delusional... Read more

Published on February 19, 2001 by Brad Klaus

3.0 out of 5 stars For the beginner
Mr. Kelly's book was well written and pretty easy to read. I work in the E-Commerce industry, and did not find this book particularly interesting. Read more

Published on January 18, 2001

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