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Excel Phenomenon: The Astonishing Success Story of the Fastest-Growing Communications Company -- and What It Means to You [ILLUSTRATED] (Hardcover)

~ (Author) "FRIDAY, MAY 16, 7:00 P.M. It's hazy and warm in Los Angeles..." (more)
Key Phrases: network marketing approach, network marketing business, network marketing company, Kenny Troutt, Steve Smith, Social Security (more...)

4.2 out of 5 stars See all reviews (54 customer reviews)

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Formats		Amazon Price	New from	Used from
Hardcover, Illustrated Available from these sellers. Published September 2, 1997	Hardcover, Illustrated	--	$1.78	$0.01
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Audio, Cassette, Audiobook Available from these sellers. Published June 29, 1998	Audio, Cassette, Audiobook	--	$2.95	--

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Product Details

Hardcover: 256 pages
Publisher: Prima Lifestyles; Later printing edition (September 3, 1997)
Language: English
ISBN-10: 0761511717
ISBN-13: 978-0761511717
Product Dimensions: 8.6 x 5.6 x 1 inches
Shipping Weight: 15.2 ounces

Average Customer Review: 4.2 out of 5 stars See all reviews (54 customer reviews)

Amazon.com Sales Rank: #560,388 in Books (See Bestsellers in Books)

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Inside This Book (learn more)

First Sentence:
FRIDAY, MAY 16, 7:00 P.M. It's hazy and warm in Los Angeles. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
network marketing approach, network marketing business, network marketing company, network marketers, network marketing companies, independent representatives, local phone service, money earners

Key Phrases - Capitalized Phrases (CAPs): (learn more)
Kenny Troutt, Steve Smith, Social Security, Los Angeles, Paul Orberson, United States, Excel Representatives, Lisa Troutt, Sarah Smith, Executive Director, Presidential Directors, Senior Director, Business Week, Eagle Team, Excel Reps, Pat Hintze, Pete Wittmann, Jay Smith, Mama Nadine, Steve Schulz, Telco Communications Group, Alexander Graham Bell, Area Coordinators, Managing Representatives, Meg Kelly-Smith

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Citations (learn more)

This book cites 3 books:

Once Upon a Telephone by Ellen Stern on page 10
Equal Opportunity by Ellen Frankel Paul on page 85
Megatrends Asia by John Naisbitt on page 201

2 books cite this book:

The New Professionals: The Rise of Network Marketing As the Next Major Profession by James W. Robinson in Front Matter, Back Matter (1), and Back Matter (2)
Wave 4: Network Marketing in the 21st Century by Richard Poe on page 172

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Customer Reviews

54 Reviews

5 star:		(36)
4 star:		(6)
3 star:		(4)
2 star:		(1)
1 star:		(7)

Average Customer Review

4.2 out of 5 stars (54 customer reviews)

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Most Helpful Customer Reviews

19 of 21 people found the following review helpful:

1.0 out of 5 stars Marketing For Excel, January 13, 2000

By	Trader "trader100" (North Bergen, NJ USA) - See all my reviews

I picked this book up (for free), hoping it was a regular business book. The kind that describes the pluses and minuses of the business. Instead, its almost entirely a marketing tract for Excel. Nowhere are some of the hard questions asked

-- How competitive are Excel's telco products compared to other Long Distance companies ?

-- How many reps earn more than $30,000 a year from Excel ?

-- What % of reps drop out ? What % of people reach the higher levels shown in the book and how much money do they make ?

-- How much time does this entire activity take for a rep ?

-- What % of Excel's revenues come from Long distance service, and what % from rep fees ?

By covering only the successes and none of the failures, the book gives a distorted version of the truth.

This book seems like a clever way to get around the FTC's regulations about network marketing (which requires more disclosure) by having a supposedly independent book.

I can only conclude that anyone who's given the book 5 stars is themselves an Excel rep in some fashion, because theres no other logical reason for praising this book. Don't even read it, let alone buy it.

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11 of 13 people found the following review helpful:

3.0 out of 5 stars Interesting Review on Excel & It's Opportunity, January 17, 2000

By A Customer

The Excel Phenomenon is a very well written history of Excel, It's founder - Kenny Troutt, and mostly - the Excel opportunity. It is probably slanted at being a recruiting tool for Excel reps. Which is actually a brilliant idea but, it takes away from the book also when readers finally realize that they are being recruited.

Robinson does a fine job of profiling Troutt, and many successful reps. Excel appears to be a tremendous financial opportunity that Robinson clearly articulates.

I would reccomend that everyone reading this review to diversify your income, through Excel or through another source (actually several). When you have a few small streams of income coming in from various sources the final result is financial security. You'll never be trapped if one of the streams of income stops.

This book is the tip of the iceberg, for several of Excel's reps, Kenny Troutt, and possibly you.

If you're thinking about joining Excel, give it a read. It's a well written eye opener.

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8 of 10 people found the following review helpful:

5.0 out of 5 stars Finally! An idea and opportunity that really works., November 18, 1999

By A Customer

This review is from: The Excel Phenomenon (audiocassettes): The Astonishing Success Story of the Fastest-Growing Communications Company-- and What It Means to You (Audio Cassette)

As a brand new Excel rep in Canada, this book sums up a common sense opportunity about basic services that everybody uses and can profit by. This book really sums up the tip of the iceberg phenomenon which will sweep the globe thanks to Teleglobe. Now people say "This makes sense" and especially dealing with "conservative Canadians" like myself, what a refresher from what I've seen in the past. You haven't seen nothing yet!

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Most Recent Customer Reviews

4.0 out of 5 stars Definitely a title to keep on your "personal success" library shelves...
The Excel Phenomenon certainly has had its detractors. Doubtless, there are handfuls of people out there in Bookland who have been through the rigours of "Excel U" but not fared... Read more

Published on February 17, 2007 by Adam Mezei

2.0 out of 5 stars A political communicator as the author
Many of the reviews seemed to consider more the network marketing aka MLM in general than the book itself. Read more

Published on January 17, 2005 by Heikki Finland

5.0 out of 5 stars 21 years old and almost financially free with Excel
This was a recap of the history of Excel. If growing to 1 Billion in sales faster than any company in history doesn't impress you maybe this will. Read more

Published on January 18, 2004 by Ari Toderovitz

5.0 out of 5 stars An Excel Rep, Biased but Financially Free
This book was obviously written to not only to give a historical view of the company but to promote it to others. Read more

Published on January 18, 2004 by Ari Toderovitz

4.0 out of 5 stars Good read for those interested in NM.
This is a good book for anyone interested in learning more
about NM and how Excel has grown into a global communications
company. Read more

Published on December 20, 2002

4.0 out of 5 stars Good Intro
James gives a good background of the company and how this can benefit you. He talked about the past, the present, and the future. Read more

Published on December 18, 2002 by Shaunta M. Patton

3.0 out of 5 stars Do you research first!
This book is an obvious recruiting tool from Excel to bring in new reps to sell their products & services. That's O.K. and actually a good marketing idea. Read more

Published on December 6, 2002

1.0 out of 5 stars Sell over priced products to your friends and family!!!
The phenomonon of get rich quick schemes shows its ugly head in the 21st century! Sell yourself out by selling telecommunications and related products to your friends and family... Read more

Published on April 20, 2002

1.0 out of 5 stars What a Crock...
It's obvious that all the positive reviews written about this book were written by Excel reps. Indeed, some of them even tell us so (thanks for your honesty). Read more

Published on April 5, 2002

5.0 out of 5 stars Project HOPE - Helping Other People EXCEL
This book is a logical, in-depth review of the company, the marketing plan and several reps. Read between the lines and you will see yourself... Read more

Published on May 2, 2000 by W John Mac Fadden

› See all 54 customer reviews...

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