Join Amazon Prime and ship Two-Day for free and Overnight for $3.99. Already a member? Sign in.
|
|||||||||||||
Better Together
Customers Who Bought This Item Also Bought
The Artist's Marketing and Action Plan Workbook by Jonathan Talbot  (9)
$11.53
|
The Business of Being an Artist, Third Edition by Daniel Grant  (1)
$13.57
|
Taking the Leap: Building a Career As a Visual Artist by Cay Lang (26)
|
Art Marketing 101, Third Edition: A Handbook for the Fine Artist (Art Marketing 101: A Handbook for the Fine Artist) by Constance Smith (22)
$19.95
|
The Artist's Guide to New Markets: Opportunities to Show and Sell Art Beyond Galleries by Peggy Hadden  (6)
$12.89
|
Editorial Reviews
From Library Journal
These two new books guide the novice through the often painstaking but rewarding process of self-promotion. Vitali has successfully made a living from his art since 1979. Here he provides a comprehensive approach to organizing and building an art career. He includes information on everything from producing your own high-quality promotional slides to the best places to park when delivering a work in New York City. He offers tips on grant writing and working with the media for maximum exposure. Although the annual Artist's and Graphic Designer's Market and Photographer's Market are still more comprehensive references, there should be room on the shelf for Vitali's amazingly detailed and practical guide. President of a publishing services, product development, and licensing consulting firm, Moore describes strategies for success mainly in the commercial world of greeting cards and gift wrap. She gives advice on analyzing the market to discover what is most likely to sell to manufacturers and the general public. Negotiations of license agreements and the pros and cons of hiring a licensing agent are discussed. The second half of the book provides samples of various work-for-hire, license, and agent agreements. For licensing information in a concise form, libraries may want to stick with Caryn R. Leland's Licensing Art & Design (Allworth, 1995); the only advantages of Moore's book are additional sample agreements and a chance to see things more from the giftware manufacturer's viewpoint.?Judith Lesso, West Virginia Univ. Libs., Morgantown
Copyright 1996 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Midwest Book Review
Plenty of strategies and examples are included in this guide to marketing and self-promotion techniques which tells fine artists how to survive and build a successful art career. Enjoy an excellent guide which surveys successful techniques to achieving goals. --This text refers to an out of print or unavailable edition of this title.
See all Editorial Reviews
These two new books guide the novice through the often painstaking but rewarding process of self-promotion. Vitali has successfully made a living from his art since 1979. Here he provides a comprehensive approach to organizing and building an art career. He includes information on everything from producing your own high-quality promotional slides to the best places to park when delivering a work in New York City. He offers tips on grant writing and working with the media for maximum exposure. Although the annual Artist's and Graphic Designer's Market and Photographer's Market are still more comprehensive references, there should be room on the shelf for Vitali's amazingly detailed and practical guide. President of a publishing services, product development, and licensing consulting firm, Moore describes strategies for success mainly in the commercial world of greeting cards and gift wrap. She gives advice on analyzing the market to discover what is most likely to sell to manufacturers and the general public. Negotiations of license agreements and the pros and cons of hiring a licensing agent are discussed. The second half of the book provides samples of various work-for-hire, license, and agent agreements. For licensing information in a concise form, libraries may want to stick with Caryn R. Leland's Licensing Art & Design (Allworth, 1995); the only advantages of Moore's book are additional sample agreements and a chance to see things more from the giftware manufacturer's viewpoint.?Judith Lesso, West Virginia Univ. Libs., Morgantown
Copyright 1996 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Midwest Book Review
Plenty of strategies and examples are included in this guide to marketing and self-promotion techniques which tells fine artists how to survive and build a successful art career. Enjoy an excellent guide which surveys successful techniques to achieving goals. --This text refers to an out of print or unavailable edition of this title.
See all Editorial Reviews
Product Details
|
