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Boosting Brand Recognition

How Brand Grow How does advertising work? Do loyalty programs actually affect loyalty? What do price promotions really do? How Brands Grow provides evidence-based answers to these questions and more in this must-have for marketing professionals.

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Don't Fear HTML5

HTML5: Designing Rich Internet ApplicationsHTML5: Designing Rich Internet Applications easily walks you through the latest version of HTML with full-color illustrations and concise instructions on all the new changes.

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The Grand
1.The Grand Design
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2.Publication Manual of the American Psychological Association, Sixth Edition
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The Handbook of Life-Span Development, Two-Volume Set
From now until October 31st, 2010, take advantage of an introductory list price of $240 on The Handbook of Life-Span Development, Two-Volume Set, a compilation of studies in human development conducted by leading scholars in the field.

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Professional & Technical

Law 101: Contracts, Property, and Torts

Oxford Intro to Law: ContractsOxford Intro to Law: PropertyOxford Intro to Law: Torts Need to know about contract, property, or torts law? Don't fret--these law overviews are by experts in each field, and cover the basics from beginning to end.
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Atlas of Human Anatomy From your first year of Med School to private practice (and all the exams in between), find resources in the Medical Books Store to help you every step of the way. Davis Drug Guide Whether it's drug guides or NCLEX review, the Nursing Store has the titles to keep you at the top of your profession.
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