Dyson

The Dyson Difference

If there's any doubt in your mind about the Dyson difference, we've got four good reasons why Dyson vacuums clean your home like no other vacuum can.

• Dyson vacuums never lose suction. Other vacuums lose suction over time, so the more you use them, the less effective they are at cleaning your home.
• Patented Cyclone technology picks up more dust and pet hair, room after room. Other systems clog, leaving dirt and pet-related debris on floors.
• Air expelled from a Dyson is 99.99 percent cleaner than when it entered the vacuum. Dyson vacuums capture up to 99.99 percent of all dirt and dust particles via cyclonic separation. A pleated HEPA filter captures allergens and particles as small as 0.01 micron.
• Dyson vacuums are easy to use and maneuver. No need to get dusty emptying the bin--just push the button and you're done. Lifetime HEPA and washable filters mean you never have to buy bags.

Breakthrough Technology

The Dyson DC15 (The Ball) works very differently from traditional upright vacuum cleaners, by replacing conventional wheels with a ball. Because The Ball can tilt and pivot, a simple turn of the wrist allows you to steer through a wide arc, making it easy to maneuver around furniture and obstacles.

The Story of Dyson

In 1978, after being inspired while housecleaning, inventor and designer James Dyson decided to create a vacuum that didn't lose suction power with use. Five years and more than 5,000 prototypes later, Dyson introduced the first cyclonic vacuum. Using a powerful centrifugal air system, this early machine outperformed other uprights with its efficient design and unflagging suction. Established vacuum companies of the day failed to take Dyson up on his ingenious design, so in 1993 he opened his own factory in England. Within two years, the Dyson cyclonic upright was outselling every other vacuum in the UK. The vacuum was so popular, in fact, that Dyson had to go to court repeatedly to stop big-league manufacturers from infringing on his patent. Today, the Dyson vacuum is still the only one on the market with a unique eight-chamber cyclonic construction. Dyson scientists and engineers continue to refine the original design, along with perfecting other inventions like the two-drum washing machine. Now sold the world over, Dyson products have come to represent breakthrough technology, innovative design, and unparalleled performance.