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5 of 5 people found the following review helpful:
4.0 out of 5 stars
The Little Mademoiselle that Could, March 22, 2008
"The foundations of a person are not in matter but in spirit." Ralph Waldo Emerson
Au Bonheur des Dames is the eleventh novel in the Rougon-Macquart series by Émile Zola. Zola's classic centers around the bright lights of the massive department store (of which the novel is named) run by the charming, yet licentious Octave Mouret. In many ways Octave is almost the male equivalent of Zola's "Nana". The latter used the beauty of her sex to beguile men; while the former uses all the `material girl' treasures on sale at his colossal department store. It is this department store, 'Au Bonheur des Dames', which quickly becomes the center of Parisian society, especially for the upper class female population.
The story begins with the petite, soft-hearted, eighteen-year old Denise Baudu and her two younger brothers, Jean and Pepe entering into the big city for the first time. The trio have suddenly found themselves orphaned and in dire need of money. In order to support her two younger brothers, who in many ways are more like her children than siblings, Denise takes a lowly position as an assistant at the store. Despite the fact that she's an unworldly, poor country girl and to the rest of the staff comes across as weak and simple-minded, the real fact of the matter is - she's as tough as nails, very strong and very intelligent. She also is one of the most genuine, compassionate, and heroic belles I have ever been introduced to in literature. She is the total antithesis of Nana, and is without a doubt my favorite female character in all of French literature. Definitely my favorite character EVER of Zola's!
Zola's classic paces itself in many ways similar to that of a soap opera. He uses the department store as a new phenomenon to show how it helped reshape the business and social life of his country under the Second Empire (1851-1870). "Au Bonheur des Dames" is obviously a microcosm of French society, and when you read this novel you will easily see why. The beauty of his Rougon-Macquart series is that each story centers upon an important aspect of French society during that dynamic, distinctive period. While this may not be my favorite of his (it was # six for me thus far), it does possess quite a bit of charm and again, also introduces his most endearing character in Denise Baudu. Her Cinderella story is the main reason why I enjoyed this one so much, and why I recommend it.
On the minus side for me, as a few other reviewers aptly pointed out, was the fact that Zola really over does it at times with his lavish, overly decorative descriptions of the department store, its many luxurious displays, the day to day operations, etc... etc... At times, I was saying to myself "okay Emile, enough already! Get to the point my friend!" Also, the majority of the characters in this classic are extremely repugnant people with very few agreeable qualities. But that is not atypical when it comes to a Zola classic. For some reason, many of his characters are much seedier than those of his contemporaries (i.e. Flaubert, Balzac, Maupassant, et al...). Which is saying a lot, because none of them sugar-coated anything!
If you are a fan of French literature, love stories, and/or Horatio Alger works (i.e. rags to riches stories) than you probably will enjoy this one. I certainly did!
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7 of 8 people found the following review helpful:
5.0 out of 5 stars
One of Zola's best, October 28, 2000
By A Customer
Au Bonheur des Dames is the story of an orphaned young girl Denise. She moves to Paris with her younger siblings to live with her uncle and aunt and immediately is enthralled with the lights and the beauty of the city. She begins work in the store Au Bonheur des Dames and falls in love with its propriator. The novel is a love story but also examines the perpetual battle between the old and the new ways of living. The store Au Bonheur des Dames sells a variety of products while the store of Denise's family is simply a clothing store. Zola's novel is before its time. It accurately describes a social issue of today, the bigger commercial store taking over the small, personalized store.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars
Vive Zola!, November 17, 2007
What a great book! In Au Bonheur des Dames, Zola does his usual fabulous job of handing you a slice of 19th century French life between the covers of a book. The book's male protagonist is lackluster--it's hard to see what makes him so alluring to women. However, the fascinating heroine more than compensates for this flaw. Denise Baudu is a departure from any other 19th century female character imaginable, a combination of Mary Pickford and a 20th century career woman. As a student of consumer culture, I also really enjoyed reading the fruits of Zola's research into Parisian department stores, advertising, etc.
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