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Bullet-Proof Logos: Creating Great Designs Which Avoid Legal Problems
 
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Bullet-Proof Logos: Creating Great Designs Which Avoid Legal Problems (Paperback)

~ David E. Carter (Editor), James R. Higgins (Introduction)
4.0 out of 5 stars  See all reviews (3 customer reviews)


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Editorial Reviews

Product Description

Designers who fear that logos they devise may infringe on existing logos are shown how to create "bulletproof" designs that won't trigger legal problems. Twenty case studies review problems caused when logo designs were too much like others. Ways to avoid such legal entanglements are outlined.


About the Author

David E. Carter has created corporate logos for hundreds of firms and edited more than seventy books on the subject. He lives in Ashland, Kentucky.

Product Details

  • Paperback: 184 pages
  • Publisher: Watson-Guptill Publications (March 15, 2000)
  • Language: English
  • ISBN-10: 0688169260
  • ISBN-13: 978-0688169268
  • Product Dimensions: 10.2 x 8.2 x 0.6 inches
  • Shipping Weight: 1.5 pounds
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon.com Sales Rank: #1,664,144 in Books (See Bestsellers in Books)

What Do Customers Ultimately Buy After Viewing This Item?

Bullet-Proof Logos: Creating Great Designs Which Avoid Legal Problems
98% buy the item featured on this page:
Bullet-Proof Logos: Creating Great Designs Which Avoid Legal Problems 4.0 out of 5 stars (3)
Logo Design Workbook: A Hands-On Guide to Creating Logos
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Logo Design Workbook: A Hands-On Guide to Creating Logos 4.3 out of 5 stars (13)
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Customer Reviews

3 Reviews
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Average Customer Review
4.0 out of 5 stars (3 customer reviews)
 
 
 
 
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19 of 20 people found the following review helpful:
2.0 out of 5 stars If you are a PRO, don't buy this book., April 8, 2000
I can't believe I purchased a book that is simply a compilation of logos that vary from good to terrible. This time David E. Carter had very little to say and the book is only acceptable if you are a beginner in the graphic design industry. If you are a Professional, don't even think of buying it, you're gonna waste your money just like I did.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Avoid Legal Hassles, July 13, 2000
By A Customer
In the new world of constant litigation, I found this book very helpful. It is more important than ever to ensure your designs do not infringe upon another's rights. This book not only brings that issue to the forefront, but gives great examples of how you can create an identity that is ownable and safe from legal hassles.
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3 of 4 people found the following review helpful:
5.0 out of 5 stars Avoiding Legal Issues through Creative Work, July 13, 2000
By A Customer
Book provides a good visual representation of what makes a powerful logo and exhibits the areas of importance to keep in mind when designing your own.
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