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250 HTML and Web Design Secrets (Paperback)

~ (Author) "AOL has closed Netscape's doors, and Microsoft has announced that no more standalone Internet Explorer (IE) versions will be produced and is waiting instead for..." (more)
Key Phrases: vestibulum elit, interesting enough personality, multiple link styles, Meyer Shoes, United States, Internet Explorer (more...)

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Editorial Reviews

Product Description

* This value-priced guide by one of the Top 25 Most Influential Women on the Web delivers 250 solutions, workarounds, tips, and annoyance-busters that Web designers won't find anywhere else
* Offers 500 pages of insider techniques to improve workflow and efficiency, save development time and money, and increase search engine rankings and site traffic, whether designers want to enhance an existing Web site or build a state-of-the-art site from scratch
* Covers topics such as HTML, XHTML, CSS, graphics and multimedia, cell phone and PDA accessibility, content development, tools, usability, information architecture, globalization, and site redesign
* Molly Holzschlag is a steering committee member of the Web Standards Project (WaSP) and spokesperson for the World Organization of Webmasters, as well as a frequent lecturer at industry conferences and the author of twenty-five previous books

From the Back Cover

Do more than you ever thought possible with HTML, the most commonly used language of the Web! Packed with insider tips, tricks, timesavers, and workarounds, this unique guide shows you how to make the most of the methods and techniques you need to make fun and exciting Web pages. From streamlining the design process to improving a site’s ranking through its dynamic content, it delivers all the secrets you need to get more done in less time, save money, and become a successful Web designer.

The Insider’s Guide to:

Setting up a master Web designer’s ultimate toolbox, necessary to effectively manage a site (see Chapter 1)
Defining the scope of a project and putting a process in place to manage it efficiently (see Chapter 2)
Creating and managing spectacular content--the most influential aspect of a site (see Chapter 5)
Crafting Web pages with HTML while discovering how to use HTML in such a way that it will make numerous other Web design aspects smoother (see Chapter 6)
The real story behind using XHTML--and why it’s so important (see Chapter 7)
Maximizing the abilities of Cascading Style Sheets to eliminate problems, improve workflow, and add visual effects (see Chapter 8)
Constructing exciting designs that work in a global environment (see Chapter 11)
Keeping content fresh and engaging so that visitors come back and spread the word (see Chapter 13)
Improving a site’s ranking and managing its promotions (see Chapter 14)

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Product Details

Paperback: 432 pages
Publisher: Wiley (July 9, 2004)
Language: English
ISBN-10: 0764568450
ISBN-13: 978-0764568459
Product Dimensions: 9.1 x 6 x 1 inches
Shipping Weight: 1.2 pounds (View shipping rates and policies)

Average Customer Review: 4.0 out of 5 stars See all reviews (6 customer reviews)

Amazon.com Sales Rank: #302,702 in Books (See Bestsellers in Books)

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Inside This Book (learn more)

First Sentence:
AOL has closed Netscape's doors, and Microsoft has announced that no more standalone Internet Explorer (IE) versions will be produced and is waiting instead for the Longhorn Operating System, which includes an integrated browser. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
vestibulum elit, interesting enough personality, multiple link styles, quis augue, abbr element, dynamic menu systems, molestie vel, nunc tellus, specialty shoe company, alternate style sheet, using tabindex, river flows year round, tabbed navigation, web standards project, contemporary browsers, user pathways, acronym element, skip links, nonempty elements, accessibility purposes, hiding script, personality site, meta element, consectetuer adipiscing elit, accesskey attribute

Key Phrases - Capitalized Phrases (CAPs): (learn more)
Meyer Shoes, United States, Internet Explorer, Creative Commons, Box Model Hack, Crafting Pages, Master Toolbox, Meyer Style, San Pedro River, The Gimp, Windows Band Pass Filter, Dave Shea, Fun Stuff, Sliding Doors, Zen Garden, Better File Rename, Document Object Model, Eric Meyer, Flash Satay, Hacking Strategies, Matt Round, San Francisco, Trust Property, Adobe Photoshop, Custom Style Whether

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Citations (learn more)

This book cites 3 books:

Information Anxiety 2 (Hayden/Que) by Richard S Wurman on page 52
E-Commerce User Experience by Jakob Nielsen on page 349
Designing Web Usability by Jakob Nielsen on page 79

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Customer Reviews

6 Reviews

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4.0 out of 5 stars (6 customer reviews)

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Most Helpful Customer Reviews

14 of 14 people found the following review helpful:

5.0 out of 5 stars Concise and thorough reading for any web designer, July 30, 2004

By	M. Burris (Interlachen, FL) - See all my reviews (REAL NAME)

I'm always hungry for new knowledge as a web designer, looking for that one trick to make my site either faster, easier to understand, accessible, and better. Sure, you could scour the web for weeks, looking for all the little tips and tricks that makes a good website great, or you can get this book and discover it all easily. All from a person who has, for many years, made the web a better place.

Molly's attention to detail, her teaching methods, and approach to giving these secrets and tips makes is utterly easy to digest and remember. By all means, this book is a treasure trove of knowledge that belongs in every web designer's personal collection.

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9 of 10 people found the following review helpful:

4.0 out of 5 stars Easier long term maintenance, September 23, 2004

By	W Boudville (Terra, Sol 3) - See all my reviews (TOP 10 REVIEWER) (REAL NAME)

If you have already used HTML to make some web pages, then this book might be of value. That is, if you plan on adding more pages or perhaps you want to maintain the website hosting these pages? The book talks about how to handle this next level of complexity. The author does not bog you down in the fine details of HTML syntax. Instead, she gives many suggestions ["secrets"] on making a logical arrangement of content. Like giving simple, intuitive names to the directory hierarchy and files. So that users can traverse your website easily.

Typically, most of the suggestions are of this style. The payoff is often easier long term maintenance. Like her ideas on effectively using CSS and XHTML. Again, like with HTML itself, you need some minimal prior acquaintance with these packages, to take advantage of this book.

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5 of 5 people found the following review helpful:

5.0 out of 5 stars Diamond in the Rough!!!!, August 12, 2005

By	Calvin C. Mcgaugh (Escondido, CA United States) - See all my reviews (REAL NAME)

Great book!
Very complete overview and many snippets of experience.
I only called it "in the Rough" because of the paper & binding... it isn't shiney, and no color prints, but the info is the Diamond, and worth much more. As they say, "Don't judge a book by its cover"!
Molly's books are always worth keeping. She delivers. =)

Cal

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Most Recent Customer Reviews

2.0 out of 5 stars It's ok...
This book is ok and has a few decent tips in it, but for the most part there isn't anything in here that you couldn't find with a few minutes and Google. Read more

Published 3 months ago by Aaron Morris

3.0 out of 5 stars Preview in person
To be certain there are some invaluable hints in this book. But since the items covered are just spots of information from here and there around the landscape of web and design... Read more

Published on November 17, 2004 by Jack D. Herrington

5.0 out of 5 stars Good reference to keep at hand
This is one of the few web books that has great breadth and gives sufficient depth to help not only the novice, but a seasoned web developer. Read more

Published on November 1, 2004 by Thomas Vander Wal

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