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Editorial Reviews
Amazon.com Review
TechTV's Catalog of Tomorrow provides moderately interesting browsing material, and will help clarify a few buzzwords if you've missed a few newspaper science pages during the past 10 years. Illustrated essays on genetic therapies, microscopic robots, virtual and augmented reality, and novel sources of energy fill this book. There's plenty of marketing material, too, covering everything from the Segway scooter to Boeing private jets. Some of it's exciting, some of it's old news, and some of it's just weird (like one remarkable picture of a guy wearing scuba gear while hanging by a sort of jockstrap inside a giant plastic bag filled with water). In any case, the information on products and technologies has to be taken on its own level (again, that of a newspaper's science page) and some readers may wish for coverage of the social and ethical ideas that will surely influence the future as much as any electric hat.
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TechTV's Catalog of Tomorrow provides moderately interesting browsing material, and will help clarify a few buzzwords if you've missed a few newspaper science pages during the past 10 years. Illustrated essays on genetic therapies, microscopic robots, virtual and augmented reality, and novel sources of energy fill this book. There's plenty of marketing material, too, covering everything from the Segway scooter to Boeing private jets. Some of it's exciting, some of it's old news, and some of it's just weird (like one remarkable picture of a guy wearing scuba gear while hanging by a sort of jockstrap inside a giant plastic bag filled with water). In any case, the information on products and technologies has to be taken on its own level (again, that of a newspaper's science page) and some readers may wish for coverage of the social and ethical ideas that will surely influence the future as much as any electric hat.
Scanning this book--you don't really read it; it's too much like a magazine and has too many authorial voices for that--reminds you of looking at Wired magazine four or five years ago. So many technologies, so casually explained! So many people designated "futurists" and "visionaries" by fawning article writers! Sure, having a television screen built into your clothing seems like a hassle, but... maybe there's money to be made! That's the experience you'll find here. Nostalgia can be fun. --David Wall
Topics covered: Problems (like global warming and overpopulation) and solutions (like telemedicine and environmentally benign energy generators) that look like they have a chance of affecting the course of mankind in the future.
Product Description
From medicine to the movies, from computers to the climate, change is everywhere around us, transforming the way we will live, work, play, and learn. We will likely experience as much change in the next three decades than we have in the two previous centuries.
In such a world, how do we make sense of our future, and our place within it?
TechTV's Catalog of Tomorrow offers an exciting glimpse at the new trends and technologies that will shape our lives, our society and our planet in the next 15-20 years. Nearly one hundred topics are showcased, in a clearly written and visually arresting style that provides an overview of current and future developments, with timelines, statistics, and pointers to online resources. Deeply researched and beautifully designed, TechTV's Catalog of Tomorrow is more than a book: it's a tool for thinking about the future.
Numerous futurists, visionaries, and technology commentators have added their insights and visions of the future to the book, including:
Paul Saffo, leading futurist and director of the Institute for the Future,Howard Rheingold, technology visionary and author,Craig Venter, co-decoder of the human genome,Jef Raskin, designer of the original Macintosh computer,Christine Peterson, expert on nanotechnology and president of the Foresight Institute,Nathan Shedroff, leading digital media designer,Stefano Marzano, CEO of Philips Design,Richard Garriott, legendary video game designer,Clement Bezold, president of Alternative Futures,Douglas Rushkoff, cultural critic, commentator, and author,William McDonough, architect and environmental champion,Alex Marshall, urban planning theorist, journalist, and author,Martin Siegel, professor of education and informatics at Indiana University,John Arquilla, leading military theorist on the future of war,Maurice Strong, Senior Advisor to the United Nations and World Bank and organizer of the Rio Earth Summit,Rory Stears, CEO of Freeplay, pioneers in human-powered devices,Frank Drake, astrophysicist and chairman of the SETI InstituteThis book is edited by Andrew Zolli, a futurist working at the intersection of technology, design, innovation, and futures research.
This book encourages your participation in thinking about the future -- and in shaping your own. It is a book to ponder, argue with, revisit often, and use as a platform for your own speculation. It helps you stay connected to the coming changes in your world, and serves as a gateway to a world of infinite possibilities. The future is in your hands literally.
TechTV is the cable television network for those excited by and curious about all things related to technology. By using technology as a backdrop to entertain, amaze, and engage viewers, TechTV is the lifestyle network that showcases how the latest trends, products, and events enhance our lives. Check your local television for TechTV.
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