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Franchise Redbook: Easy-to-Use Facts and Figures (Psi Successful Business Library) (Paperback)

~ Roger C. Rule (Author)

3.5 out of 5 stars See all reviews (4 customer reviews)

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Editorial Reviews

Review

Roger Rule's "Franchise Redbook" provides a wealth of practical information about franchising along with company statistics in an easy-to-use and understand format. This book should be a big help for those who are exploring franchising for the first time or to those who wish to add to their library of franchise reference materials. -- y

Product Description

Get all the franchise details and statistics you need from a single source. Research or locate information on 1200 existing franchises in 142 categories. Determine the best franchise opportunity for you.

The Franchise Redbook is an easy-to-use reference offering information on franchises in the United States and Canada that have continuing plans for expansion. Organized listings make it easy to compare one franchise against its competitors without having to flip pages back and forth. Use information to do market analysis, prepare marketing plans, complete a business plan or prepare contact lists.

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Product Details

Paperback: 650 pages
Publisher: Oasis (January 25, 1999)
Language: English
ISBN-10: 1555714846
ISBN-13: 978-1555714840
Product Dimensions: 10.9 x 8.6 x 1.4 inches
Shipping Weight: 3.4 pounds (View shipping rates and policies)

Average Customer Review: 3.5 out of 5 stars See all reviews (4 customer reviews)

Amazon.com Sales Rank: #2,324,807 in Books (See Bestsellers in Books)
Popular in this category: (What's this?)
#79 in Books > Business & Investing > Small Business & Entrepreneurship > Franchises

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Front Cover | Table of Contents | First Pages | Index | Back Cover

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Customer Reviews

4 Reviews

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Average Customer Review

3.5 out of 5 stars (4 customer reviews)

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Most Helpful Customer Reviews

22 of 23 people found the following review helpful:

5.0 out of 5 stars The Best Franchise Book on the Market, March 15, 2000

By	Eileen Lacerte (Mauna Kea, Hawaii) - See all my reviews

This is a big book and undoubtedly the best on the market for finding facts about franchises in general and any one franchise in particular. It is full of suggested web sites, but I found more information in this one book, on franchises, than I could gather from the Internet after surfing around for two weeks on the information highway. If you want to know the cheapest start-up costs for any franchise, one table shows them in order from the least expensive to the most. And there's similar tables for comparisons in franchise fees, franchise royalties, advertising royalties, and scads of others. And if you want to look up McDonald's, you find Burger King, Wendy's, and all the others compared together. Nothing has been on the market like this, in a book, that I've ever found, and I was in the franchise business for over ten years. It's better than the Bond book.

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8 of 9 people found the following review helpful:

1.0 out of 5 stars DATED MATERIAL, April 3, 2002

By	Sandra Genova (Golden, CO USA) - See all my reviews

I had to return the book. The material was several year's old and thus very dated. The index was also in very bad shape. Many of the entries were not indexed properly making it diffcult to do research. This book needs a major update and a good copy editor to review it.

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2 of 5 people found the following review helpful:

3.0 out of 5 stars Not a Bad Book, November 30, 2001

By A Customer

But is too bad that those facts and figures do not tell you how much money you will make

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Most Recent Customer Reviews

5.0 out of 5 stars How did they do it?
I work in the publishing industry, and I was impressed by the layout of this book. No wasted space just the facts M'am. Read more

Published on March 6, 2002

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