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The Business of Theatrical Design (Paperback)

by James Moody (Author) "The definition of theatrical is more broadly interpreted today than it used to be..." (more)
Key Phrases: theatre technology, theatre designers, theatrical designers, New York, Los Angeles, United States (more...)

4.3 out of 5 stars See all reviews (6 customer reviews)

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Editorial Reviews

Product Description
For theatrical design students and theater professionals, here is the essential guide to marketing your skills, furthering your career, and operating a successful business! In The Business of Theatrical Design, design veteran James Moody shares his proven techniques to help costume, scenic, and lighting designers become successful businesspeople. Here is the latest information regarding IRS, state, and business liabilities; salary and fee scales; equipment costs; professional organizations; union and contract issues; and much more. Plus dozens of working producers, promoters, and designers share their insights and offer a thorough, true-to-life profile of this competitive industry. An indispensable resource for anyone looking to pursue a career in the theater!

About the Author
James L. Moody has been an award-winning designer for theater, film, and special events for over 30 years. He is CEO for Visual Terrain, Inc., a design consultancy, and lives in Van Nuys, California.

Product Details

Paperback: 288 pages
Publisher: Allworth Press; 1st edition (November 1, 2002)
Language: English
ISBN-10: 1581152485
ISBN-13: 978-1581152487
Product Dimensions: 8.8 x 6 x 0.6 inches
Shipping Weight: 14.1 ounces (View shipping rates and policies)

Average Customer Review: 4.3 out of 5 stars See all reviews (6 customer reviews)

Amazon.com Sales Rank: #576,316 in Books (See Bestsellers in Books)

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Inside This Book (learn more)

First Sentence:
The definition of theatrical is more broadly interpreted today than it used to be. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
theatre technology, theatre designers, theatrical designers, scenic artists, lighting designer, local promoter

Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Los Angeles, United States, United Scenic Artists, Yellow Card, American Theatre, Individual Artists Agreement, North America, Project Only Agreement, West Coast, Andy Gibb, Bee Gees, League of Regional Theatres, Marjorie Bradley Kellogg, New Jersey, San Francisco, Small Business Administration

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Citations (learn more)

This book cites 19 books:

How to Read a Person Like a Book by Gerard Nierenberg on page 120, page 121, and Back Matter
Getting to Yes: Negotiating Agreement Without Giving In by Roger Fisher on page 127, and Back Matter
Scene Design and Stage Lighting (with InfoTrac ) by W. Oren Parker on page 244, and Back Matter
Getting Past No: Negotiating with Difficult People by Roger Fisher on page 127, and Back Matter
Killer Interviews by Frederick Ball on page 104, and Back Matter

See all 19 books this book cites

2 books cite this book:

Building the Successful Theater Company by Lisa Mulcahy in Back Matter
Technical Theater for Nontechnical People by Drew Campbell in Back Matter

Books on Related Topics (learn more)

The Costume Technician's Handbook 3/e by Rosemary Ingham

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Scenic Art for the Theatre, Second Edition by Susan Crabtree

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Mielziner by Mary Henderson

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Concert Lighting, Second Edition by James Moody

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	74% buy the item featured on this page: The Business of Theatrical Design 4.3 out of 5 stars (6) $19.95
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Customer Reviews

6 Reviews

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4 star:		(1)
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Average Customer Review

4.3 out of 5 stars (6 customer reviews)

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Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

5.0 out of 5 stars Under Jim Moody's wing..., August 13, 2003

By	Jeff Adelberg (Belmont, MA, USA) - See all my reviews (REAL NAME)

This volume is packed with everything they forgot to tell us in design school. Moody deals with all sorts of things designers need to know aside from the art itself--from business cards to contracts and fees and taxes, all the while making sure we don't starve ourselves or upset anyone else. As a recent graduate from a design program, I was delighted to find this book. It has answered so many questions! I adore Moody's "get real" tone, firm and fun. Still, I can't help but feel that each subject is only touched upon, that there could be an entire book written for each chapter Moody presents. I would also love to see more--a LOT more--examples of the countless forms, contracts, etc., that Moody describes. Even as it is, this book is helpful for conquering that fear of the real world we face as we are handed our BFAs.

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1 of 1 people found the following review helpful:

5.0 out of 5 stars Fantastic Resource!!!, November 10, 2008

By	Sharon A. Wilcox - See all my reviews (REAL NAME)

This book provides a wealth of information across the board! We found it very helpful with our costume design/rental business.

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1 of 1 people found the following review helpful:

4.0 out of 5 stars The serious matter at hand, June 29, 2006

By	Robert L. Broadfoot "Scenic Designer" (California) - See all my reviews (REAL NAME)

A book for theatrical designers who refuse the idea that you are obligated to be a starving artist. Filled with the kind of information that design instructors in universities do not discuss in a meaningful way, it's a reality check, a roadmap, and an insightful analysis of how designers can claim their place as professionals. It touches on unions, the old boy's network, and academia, but perhaps the most useful information is in the organization of a practice and the "radical" notion that designing for entertainment encompasses many fulfilling paths in addition to theater.

The only thing that holds the book back from being five star is the lack of basic financial and legal guidelines outside of the status of your business as a legal entity. It seemed some basic, universal rules of thumb and some templates of basic forms could have been included with minimal research and without exposing the author to liability. It would have moved this book from "indispensable" to being "definitive."

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Most Recent Customer Reviews

5.0 out of 5 stars CHEAPER THAN AT THE COLLEGE BOOKSTORE
MY SON NEEDED THIS FOR A COLLEGE COURSE AND IT WAS QUITE A BIT CHEAPER FROM AMAZON, EVEN WITH STANDARD SHIPPING, THAN AT THE COLLEGE BOOKSTORE, OR ANY OTHER BOOKSTORE FOR THAT... Read more

Published 3 months ago by John E. Ferrence

2.0 out of 5 stars Not really about Design
I was rather unimpressed with this book. It is more business 101 than anything specific to theatrical design. Read more

Published 13 months ago by Steven Rader

5.0 out of 5 stars Great book, required reading for grads
This is an excellent book that everyone that is about to graduate or getting ready to needs to read. James L. Read more

Published on June 14, 2004 by J. Mitchell

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