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Publishing: A Leap from Mind to Mind
 
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Publishing: A Leap from Mind to Mind (Hardcover)

by Harold T. Miller (Author)
5.0 out of 5 stars See all reviews (3 customer reviews)

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Customers buy this book with Book Business: Publishing Past, Present, and Future by Jason Epstein

Publishing: A Leap from Mind to Mind + Book Business: Publishing Past, Present, and Future
Price For Both: $33.79

Editorial Reviews

From Publishers Weekly
Miller was with Houghton Mifflin for more than 40 years, serving as chairman from 1973 until his retirement in 1990. During his tenure, Houghton Mifflin grew from a privately held, modest-sized publisher to a publicly traded company that was one of the largest publishing firms in the country when Miller stepped down. In a wide-ranging account that is far more than a memoir, the author documents Houghton Mifflin's growth while tackling a variety of educational publishing issues with the company as a focal point. Miller relied not only on his own experience but interviewed nearly 100 people who were associated with the company over the last 50 years to illuminate the major events in its evolution into a major publishing force. The development of Houghton's highly successful math and reading programs, for example, is revealed in a q&a format with many of the people who worked on the projects. He also recounts how Houghton managed to remain independent until the "mysterious" sale to Vivendi in 2001, and takes a firm stand against further ownership of American publishers by foreign conglomerates. More broadly, Miller discusses such subjects as the influence of statewide adoptions on the publishing process and the value of standardized testing. Readers without any background in publishing may find Miller's work too much of an insider's look at the industry, but the topics Miller covers make it a must read for anyone in educational publishing and for those in government circles who deal with educational issues.
Copyright 2003 Reed Business Information, Inc.

About the Author
Harold T. (Hal) Miller joined Houghton Mifflin in 1950 as a textbook salesman and served as its president and chairman from 1973 to 1990. He received his B.A. from Franklin and Marshall and his M.A. from Columbia University Teachers College.

Product Details

  • Hardcover: 336 pages
  • Publisher: Fulcrum Publishing; First Edition edition (August 18, 2003)
  • Language: English
  • ISBN-10: 1555914071
  • ISBN-13: 978-1555914073
  • Product Dimensions: 9.1 x 6.1 x 1.3 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.com Sales Rank: #1,917,602 in Books (See Bestsellers in Books)

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Customer Reviews

3 Reviews
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Average Customer Review
5.0 out of 5 stars (3 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful:
5.0 out of 5 stars An involving real-life saga, November 16, 2003
By Midwest Book Review (Oregon, WI USA) - See all my reviews
Publishing: A Leap From Mind To Mind by Harold T. Miller (President and Chairman of the Houghton Mifflin Company) tells the true and complex story of the independent publishing firm of Houghton Mifflin from the years of World War II up through 1990. From Houghton Mifflin's recruitment of expert authors; to develop cutting-edge textbooks of the finest possible learning programs; to Houghton Mifflin's work in developing solid standardized tests for aptitude measurement; to ongoing business nuances of an ever changing and always competitive market place, Publishing: A Leap From Mind To Mind is an involving real-life saga arising from the publishing industry and highly recommended reading.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars A vital look at eductional publishing, September 12, 2003
By A Customer
The education of America's children is so important to us as a society. Yet very few people know what's really involved in how children learn and how teachers teach.And even less is known about the role of educational publishers. This is an eye-opening insider view of how Houghton Mifflin went about it, told not only by Miller but by his colleagues in the business. Those in charge of seeking solutions today would do well to take a page or two out of this experience.
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3 of 4 people found the following review helpful:
5.0 out of 5 stars Fascinating Inside View of Publishing, September 11, 2003
By A Customer
For anyone who longs to know what really happens in the process of publishing books -- and even in areas such as reading textbooks, math textbooks, or children's books -- you should consult Publishing: A Leap from Mind to Mind. The former CEO of Houghton is as candid as he is insightful, presenting a variety of topics in a compelling fashion. Unlike most books on publishing which show how the barbarians have taken over, this refreshing volume shows how to create a successful publishing enterprise. And the final chapter on the Culture of Independence should be read and thought about by everyone in, or thinking of going into, book publishing.
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