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Customer Discussions > Top Reviewers forum

Announcement

Faster review display on product pages


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Showing 1-25 of 140 posts in this discussion
Initial post: Apr 12, 2012 1:17:40 PM PDT
Hi Review Fans,

Starting this week, some of you will see a new design for Customer Reviews on Amazon product pages. The display will be a little sleeker and easier on the eyes when reading a lot of text. It will feature a larger and more interactive review histogram at the top. For the most helpful reviews, it will be clearer which specific product format was reviewed. Last, but not least, it should be even faster to load reviews in your browser.

For now, the "see all reviews" pages remain unchanged.

Let us know what you think and be on the lookout for a few more changes coming soon.

Posted on Apr 12, 2012 1:21:23 PM PDT
Last edited by the author on Apr 12, 2012 1:49:24 PM PDT
Justin D. says:
I like the side-by-side of most helpful vs newest. I would change "# reviews" to "see all # reviews" at the top where the histogram is (even though there is one at the end of the reviews) and then either underline it or make it a button. I find myself usually hitting that anyway and was wondering where it went as I didn't even notice it there, let alone that it's a hyperlink.

The text is a bit tall and thin, and is actually kind of hard to see. It appears gray instead of black.

Can you make reviews filterable by product format/medium? It would be nice to see only the reviews of say, the [Vinyl] version of a music album.

Posted on Apr 12, 2012 1:27:27 PM PDT
I think I like it. I do like the larger review histogram. The display of the reviews does seem easier on the eyes, but I'm not sure about readability. I usually find serif fonts easier to read and these are now sans-serif. But it will take time to really judge.

Posted on Apr 12, 2012 3:33:19 PM PDT
Last edited by the author on Apr 12, 2012 3:33:38 PM PDT
Ciaran says:
Just another voice agreeing with what has been said, the histogram is nicer especially when hovering over star ratings. The font seems rather close to helvetica which I normally favor for large print (headings and titles) over text, but that may just be preference.

Overall it looks sleeker and more in tune with the other website adjustments.

Posted on Apr 12, 2012 5:17:47 PM PDT
Wandrwoman says:
I think the reviews look better but are more difficult to read. I compared the same page on my laptop and on a 24" high resolution monitor and on both I think that the type could use a little thickening (bolding?). Interestingly, the right hand column "Most Recent Customer Reviews" seems to have darker type.....shouldn't it be the other way around? The type of the three highlighted reviews should be emphasized and the list of reviews on the right less so?

In reply to an earlier post on Apr 12, 2012 6:49:54 PM PDT
Ursiform says:
So typical of an Amazon change, I kept seeing the old look at work, but now that I'm home I see the new one. I agree, a cleaner look, but actually harder to read.

Posted on Apr 12, 2012 7:10:00 PM PDT
Elvin Ortiz says:
I think the new look is quite neat. Also, it separates reviews according to DVD formats. Before this, they were mixed up.

In reply to an earlier post on Apr 13, 2012 9:03:58 AM PDT
federname says:
Large, sans-serif font is unattractive and difficult to read. Large intra-review white space damages the integrity/continuity of the page and wastes screen real estate.

Posted on Apr 13, 2012 10:40:14 AM PDT
JAScribbles says:
"For the most helpful reviews, it will be clearer which specific product format was reviewed."

It seems as if this isn't quite true for Kindle editions. For example I reviewed the free Kindle version of "Der Tag" The Tragic Man. My review also shows for another version someone uploaded and is charging $0.99 for.

The same goes for Love and Friendship. I read and reviewed the free Kindle version. Someone uploaded a $1.99 version and my review is listed on that product page with the distinction: Kindle Edition.

Am I reading this wrong? There doesn't seem to be any change.

I'd love to see more clarification of these versions. I dislike the idea of people trying to make money off of the public domain titles and I don't want my reviews helping them. At times I mention transfer issues or missing illustrations particular to the ebook I read. I know, buyer beware. It still bugs me.

I was just about to edit my reviews of these titles and add clarification as to which edition I reviewed. I thought this announcement saved me the trouble - but I guess not.

Jenna

Posted on Apr 13, 2012 10:55:48 AM PDT
Robin says:
A much cleaner read at last. Extra line space is a plus and I like the use of tinted type for some of the text.

Next, why not take out all the colons in the Product Details. Type in bold is enough of a separation to indicate a difference between the text.

Lastly can nothing be done about the Editorial Reviews which are presented as a huge block of text right across the page with no paragraphs. At least make it into two columns with a fine or dot rule as a column divider.

Posted on Apr 13, 2012 4:39:00 PM PDT
Elvin Ortiz says:
Not only has the section on reviews improved, but also the "Your Recommendations" section, which now has separated books from e-books, DVDs, movies, and electronics. Quite an improvement for browsers.

In reply to an earlier post on Apr 13, 2012 5:02:56 PM PDT
Jym Cherry says:
What happened to the see other reviews by this reviewer (or whatever it was) as well as the little quote or whatever from the reviewer?

Posted on Apr 13, 2012 6:39:42 PM PDT
Last edited by the author on Apr 19, 2012 5:32:48 PM PDT
T. Adlam says:
I was going to ask a similar question to Jym Cherry's.

While I'm enjoying the new format (so far), I miss the "see all my reviews" link and that hovering over a reviewer's name would give you a snapshot of the reviewer's profile (to include total number of reviews written).

EDIT: After using the new format for a few more days, I'm beginning to realize that it's rather annoying, and as others have mentioned, much more difficult to read and sort through.

In reply to an earlier post on Apr 13, 2012 6:58:49 PM PDT
Elvin Ortiz says:
I think that the "see my reviews" is unnecessary, given that you can press the highlighted review author's name which will show you his reviews and profile page.

In reply to an earlier post on Apr 13, 2012 7:16:00 PM PDT
Jym Cherry says:
I like the new format, but I do like the "see all my reviews" which leads to my profile page. One of my objectives in reviewing is trying to get people to my profile page to possible learn about my books, and I know very few people go to the profile page, but Amazon is cutting the likelyhood of people going to another page. & the blurbs about the reviewer could always be an inducement. Amazon should return those features.

Posted on Apr 13, 2012 7:43:21 PM PDT
The more I look at it, the more I'm finding the new review font and spacing to be not comfortably readable. Too much white space between lines. Compare it to what you see when you look at an individual's review page. The spacing between lines on the individual's review page is much better looking and easier to read.

I'd like to see a thicker and/or bolder font and slightly larger too.

It's a funny thing. When I look at the reviews on the product page, the page looks nice and clean, but when I actually try to read the reviews on the page, it's just not comfortable to read.

In reply to an earlier post on Apr 13, 2012 7:58:25 PM PDT
Last edited by the author on Apr 13, 2012 8:05:55 PM PDT
T. Adlam says:
Elvin wrote: "I think that the "see my reviews" is unnecessary, given that you can press the highlighted review author's name which will show you his reviews and profile page."

That's an option, Elvin, but it introduces an extra unnecessary click because clicking on a reviewer's name only brings someone to the reviewer's initial profile page (which lists only the *three* most recent reviews--*excerpts* no less--along with items from the reviewer's wish list) and one would then need to click the "see all my reviews" on *that* page to see the complete list of reviews.

Also, being able to hover over a reviewer's name and seeing a snapshot of his profile (i.e. brief blurb and total number of reviews published, etc.) in some cases may eliminate the necessity of even a single click.

These features helped in quickly weeding out potential shill reviewers.

In reply to an earlier post on Apr 13, 2012 8:13:55 PM PDT
"One of my objectives in reviewing is trying to get people to my profile page to possible learn about my books"

Well, tough. Amazon has made efforts to tone down the self-promotion, but obviously there's always a workaround.

In reply to an earlier post on Apr 13, 2012 8:14:36 PM PDT
"It's a funny thing. When I look at the reviews on the product page, the page looks nice and clean, but when I actually try to read the reviews on the page, it's just not comfortable to read."

That's top-notch usability testing feedback. Hope Amazon listens!

In reply to an earlier post on Apr 13, 2012 8:15:06 PM PDT
"Also, being able to hover over a reviewer's name and seeing a snapshot of his profile (i.e. brief blurb and total number of reviews published, etc.) in some cases may eliminate the necessity of even a single click."

Exactly. I still mourn the day Amazon took away the 'hover' feature.

Posted on Apr 13, 2012 8:57:31 PM PDT
Last edited by the author on Apr 13, 2012 8:59:56 PM PDT
Sky says:
I really like the new look of the reviews, except it's a lot harder to see the opportunity to comment on a review.

Posted on Apr 14, 2012 4:53:49 AM PDT
The old font was thicker, bolder, easier to read, and just seemed more "substantive."

In reply to an earlier post on Apr 14, 2012 5:51:58 AM PDT
Jym Cherry says:
[Customers don't think this post adds to the discussion. Show post anyway. Show all unhelpful posts.]

In reply to an earlier post on Apr 14, 2012 7:46:45 AM PDT
Sheila (NJ) says:
Although I loath self promotion in the forums, I am perfectly fine with it on someone's profile page. I often tell authors that they should just post great reviews and offer witty banter in the forums, if they do that people will click on the profile and learn about their books. I don't see anything wrong with that.

In reply to an earlier post on Apr 14, 2012 7:53:15 AM PDT
Jym Cherry says:
Exactly Sheila. I've been writing reviews for about 3 years now and I've tried to write the best review for the book or movie I'm reviewing, in the hope the writing will lead to interest in my profile etc. I think if Amazon stops giving good thoughtful writers/reviewers motivation to post they're going to be stuck with reviews that either say "this sucks!" or "it's great!" In some reviews you can see this already.
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Discussion in:  Top Reviewers forum
Participants:  51
Total posts:  140
Initial post:  Apr 12, 2012
Latest post:  Aug 4, 2012

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