Around $100M was spent on Infinite's production and as much as another $100 will be spent on marketing. Remember when we were all gobsmacked that Gears of War cost $10 million? While game budgets have gone up, BioShock Infinite is pushing to the top of the list of most expensive productions. Shenmue ($94M in today's economy) says hi!
Destructoid recently reported that Ken Levine decided to axe the BioShock film when Universal declined its $200 million budget. I wondered where that ridiculously high number, usually reserved for major franchise sequels (Harry Potter, Transformers), came from. Well, it may have come from BioShock Infinite's budget. Hard to go back to a measly $80 mil, right guys!?
The exclusive review, generous pre-purchase offers, and massive marketing push around this game is all starting to make sense: 2K doesn't want to take any chances after investing so heavily in this risky venture. Even a 90+ Metacritic score and strong ad push may not be enough to make this bird fly. I sure hope so, as the resulting dialog among publishers may lead to less ambitious games in the future."
Read more at http://www.destructoid.com/bioshock-infin
UPDATE!! IT'S ALL TRUE!!! THE VIDEOGAME INDUSTRY IS DOOMED! BIOSHOCK INFINITE IS GONNA BE TURRIBLE! GET OUT NOW!