Customer Reviews

got milk?: the book

5 star:		(4)
4 star:		(0)
3 star:		(0)
2 star:		(1)
1 star:		(3)

 

 

I HAVE NOT READ THIS BOOK BUT I READ SOME REVIEWS THAT SAID IT HAS NO ADS,WELL IF YOU ARE LOOKING FOR ADS THEN BUY THE MILK MUSTACHE BOOK ALSO AVAILABLE HERE ON AMAZON.

I bought this book as a gift for my daughter, who loves the milk moustache ads and tears them out of magazines, etc. I was disappointed when I saw it. I expected a collection of photos of the various ads, which she would have loved; however, there were very few of them. The book focuses on the marketing and advertising strategies of their campaign. If that's what you're looking for, it's your cup of tea. Hopefully she'll like it anyway. It's too bad Amazon can't find a way that we can flip through the pages, as we would in a book store, to get a better idea of the contents.

I asked my mom to get this book for me because I thought it would have a collection of all of the great milk mustache celebrity ads. But it doesn't have any. This book is about some regional ad campaign from California. I wish the description had made that more clear.

HELLO? I was like THRILLED to see this book here- I thought it'd be the whole collection (or at least most) in the book! (No writing, probably just a paragraph) just like how I see them in magazines! I collect the posters too, so I was REaLLY dissapointed to find that the book was filled with information on the milk stuff but only a few posters! Please, AMAZOn, you should seriously show out a few pages of books so we could get to know the book better!

I asked my mother to get this book because I thought it would have milk mustache ads in it. It doesn't have any!

This book is so funny. I loved the author's wit and style. I can see why the got milk? tv commercials are so great, with such a superb team at the helm. And to think this campaign got started right here in my own town. I am looking forward to many more daringly humorous got milk? commercials.

This book is a candid, hilarious look at the most famous advertising campaign of our times: how it was created, the trials and tribulations, the personalities behind it. Painfully honest and at the same time, thoroughly entertaining. The reader comes away knowing more about the people behind the phenomenon, which is what a great book is all about.

I collect milk ads, and i find this book helpful in understanding where they're coming from!