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Rebel E. Brown RSS Feed (Santa Cruz, CA USA)

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Boring to Bravo: Proven Presentation Techniques to Engage, Involve, and Inspire Your Audience to Action
Boring to Bravo: Proven Presentation Techniques to Engage, Involve, and Inspire Your Audience to Action
by Kristin J. Arnold
Edition: Hardcover
Price: $19.61
52 used & new from $0.01

2 of 2 people found the following review helpful
5.0 out of 5 stars Presentations That SING!, August 17, 2010
Verified Purchase(What's this?)
Whether you're giving a presentation to your peers, or are thinking about becoming a professional speaker or are already on that path - Kristin's new book, Boring to Bravo, is a must read. It's an innovative guide to ditching the gravity wrapped around the way we've always done presentations - helping you to take your presentation from ho hum to high-velocity!

The whole concept of speaking is changing so dramatically these days. Think about it. Twenty years ago we were using flat slides and lecturing to folks in a didactic (and often boring) way. That was what we all expected.

Today's audiences - from our peers to a platform audience - expect so much more than PowerPoint slides and a lecture. The advent of interactive media, conversational discussions on social media and a just plain less formal society have dramatically changed the way we engage audiences. And engage we must if we want to be effective!

Boring to Bravo is the guide we all need to make our presentations sing! The book isn't the traditional 'how-to' book with a step by step (and repetitive) approach. It's a thinkers guide - stuffed with tips that can be mixed and matched so you can apply just the right ideas to make your presentation come alive.

Kristin offers 90+ practical, proven tips to improve your speaking in a format that lets you look for just the tips that are best for you and your needs. From chapters including "You are your number one visual" to "Let your natural humor shine through," Boring to Bravo offers practical ideas that will help any speaker get out of that traditional box and take their presentation -and their audiences - to the next level. Kristin also includes inputs and advice from a wide range of professional speakers and coaches, adding even more value for her readers.

She also includes a chapter on how to "Use PowerPoint with Purpose" -which shares great ideas on how to re-energize those PowerPoint slides that have grown a bit stale. If you read nothing else in the book - this chapter will change the way you build presentations, helping you to create interactive slides and visuals that power your message and engage your audience!

This book is now my one-stop-guide for improving my own platform skills and thinking. if you're planning on speaking - to your PTA, your peers or to a paying audience - this book should be your guide as well!

Career Moves: How to Plan for Success, Create Value for Your Organization, and Make Yourself Indispensable No Matter Where You Work
Career Moves: How to Plan for Success, Create Value for Your Organization, and Make Yourself Indispensable No Matter Where You Work
by Dondi Scumaci
Edition: Hardcover
Price: $21.99
58 used & new from $0.01

3 of 3 people found the following review helpful
5.0 out of 5 stars A Must Read for Any Professional, June 29, 2010
The world around us is changing in every aspect of our personal and professional lives. Our careers are a great example of an area where we need to re-examine our status quo to create the professional growth we want. In our changing economy and marketplace, we must take back our career planning as our own personal responsibility. If we don't do just that, we stand a good chance to end up with a career that limits our professional growth, stifles our learning and creativity and just plain limits our love of life.

In Career Moves, Dondi Scumaci has created the perfect every person's guide to managing your career and your future. From examining our beliefs about our professional selves and our career path, to suggesting actions to guide our careers more carefully to just plain 'how-to's' on top priorities for finding the best career path to match our strengths and loves, Dondi gives the guidance we all need to take back control of our professional selves.

Career Moves is a must read for all of us. Everyone will find valuable insights into focusing our professional paths to create happy and prosperous Career Moves toward our own success!

Go-Givers Sell More
Go-Givers Sell More
by Bob Burg
Edition: Hardcover
Price: $12.92
146 used & new from $0.93

16 of 16 people found the following review helpful
5.0 out of 5 stars It's Not Just About Sales, February 18, 2010
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This review is from: Go-Givers Sell More (Hardcover)
Whether in business or our personal lives, relationships are all about adding value to other peoples' lives. Creating giving relationships is the core of Go Giver's Sell More. Yes, the book guides up to be better sales people. But it's SO MUCH MORE than that. This book guides everyone of us toward a better way to be, as human beings, friends, lovers, partners, associates or strangers who pass on the street.

Go Givers Sell More helps us remember our truth - that giving is the key to all relationships. Giving for the sake of pure joy, for the sake of the giving, without a thought for personal gain - or the popular Win/Win that has us keeping score on our relationships. That universal law is quite simple. We just have a hard time remembering it, much less following it.

Our social training is all about getting ahead, doing for ourselves, giving to receive - keeping track of our family and friends in the balance of giving vs getting. Sure, some of what we're taught in sales (and marketing) is useful. But the core premise is flawed. We're all taught to focus on our product and our goal of selling it. We're taught tactics that take us out of the focus on relationship building for the joy of relationships - and into the 'me, me, me' zone.

Human relationships weave the fabric of all business. Relationships also weave the fabric of life. When we put our relationships and others first, focus on creating value for them and give freely of ourselves - that's when we return to our truth. The pure goal of sales, and life, is to create VALUE for others. That's what Go Givers Sell More teaches us to do.

This little book shares life-returning concepts. Many of us are stuck in society's training. We are like gerbils on a wheel - racing as fast as we can to get ahead by working hard, refining our business skills, doing what everyone else has taught us to do along the way. Focus on Our Goal, Our Lives, creating Our Value.

What if everyone else is wrong? What if success, in life and business, is as easy as giving to others, creating value for them, helping them succeed. Trusting in the knowing that the more you give, the more you have. That's what Go-Givers Sell More shares with us. A better way to live, be and create relationships. When we do that - the rest just happens.

Go Givers Sell More is eye-opening. Applying its lessons is life-changing. I highly recommend it and its sister book - Go Givers. Both will change the way you view life and the pursuit - forever.

eMarketing Strategies for the Complex Sale
eMarketing Strategies for the Complex Sale
by Ardath Albee
Edition: Hardcover
Price: $26.17
78 used & new from $0.01

0 of 3 people found the following review helpful
5.0 out of 5 stars Use eMarketing to Change Your Game, October 29, 2009
eMarketing is a powerful revenue tool - for marketing and sales.

Noone knows that better than Ardath Albee, author of eMarketing Strategies for the Complex Sale.

In her newly released book, Ardath gives every B2B marketer the tips, tricks and tools they need to create eMarketing approaches that power prospects from initial engagement til they cross the revenue line. eMarketing Strategies for the Complex Sale

Today's B2B marketers have more opportunity to positively impact sales revenue than ever before. Thanks to Web 2.0 we can attract prospects, begin our customer relationship, inform and entice qualified buyers - without ever directly engaging more expensive sales resources to nurture buyers along the way.

What an opportunity to change the game!

eMarketing Strategies for the Complex Sale is just the book to help your marketing team produce the most qualified prospects ever - prospects that are engaged and ready to buy. Albee helps your marketing teams create compelling content that informs prospects at each stage in the buying process - moving them forward through the buying funnel, quickly and effectively.

The goal? Contagious content that sells for you.

I've worked with Ardath for almost a decade now. I have never met anyone who better understands the ins and outs of eMarketing. Thanks to Ardath's expertise, my clients have effectively used eMarketing tools to increase revenues, shorten sales cycles, enhance sales productivity and increase marketing Return on Investment.

Check out her book and follow her recommendations. Your marketing and sales teams will benefit, just as my clients have.

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