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Deborah Lowe, Ph.d ( RSS Feed (San Francisco, California)

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Net Results: Web Marketing That Works
Net Results: Web Marketing That Works
by Rick E. Bruner
Edition: Hardcover
42 used & new from $0.01

19 of 21 people found the following review helpful
5.0 out of 5 stars Dr. Lowe says, "I use it as a graduate Internet textbook, October 28, 1999
Net Results:Web Marketing that Works is the book I selected as the textbook for my graduate Internet Marketing class at San Francisco State University. It covers all aspects of marketing online. It is easy to read and understand. The information is comprehensive and on point. It has plenty of real world examples and resources for more information. Currently there is no viable textbook for the classroom because there is a lack of serious research on the internet. This book combines excellent Internet content and an easy to read style that makes it a joy to read. Kudo's to Rick Bruner for this excellent book. This is the third semester I have adopted it.

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