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Steve Pickering "Client Acquisition Coach" RSS Feed (Orlando, FL)
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Online Marketing Inside Out (Online Marketing: Sitepoint)
Online Marketing Inside Out (Online Marketing: Sitepoint)
by Shayne Tilley
Edition: Paperback
Price: $22.47
87 used & new from $0.01

5.0 out of 5 stars Excellent Basic Coverage of Online Marketing for the Beginner/Intermediate, January 18, 2015
If you are a new or recent entry to online marketing, this is a great primer that covers all the bases. It is also valuable for experienced marketers who are trying to fill gaps in their knowledge base. I would highly recommend the book for beginning and intermediate marketers because it is well written and provides a good basic knowledge of marketing online.

The book does not provide the depth required by professionals and highly experienced internet marketers. It is aimed at relatively inexperienced readers who wish to increase their overall knowledge. Think of this as Online Marketing 101... It does an excellent job of explaining the basics, but would not be useful or interesting to someone who is experienced and heavily involved in an online business.


Inateck PCI-E to USB 3.0 2-Port PCI Express Card and 15-Pin Power Connector, Mini PCI-E USB 3.0 Hub Controller Adapter, with Internal USB 3.0 20-PIN Connector - Expand Another Two USB 3.0 Ports - [ Include with A 4pin to 2x15pin Cable + A 15pin to 2x 15pin SATA Y-Cable ]
Inateck PCI-E to USB 3.0 2-Port PCI Express Card and 15-Pin Power Connector, Mini PCI-E USB 3.0 Hub Controller Adapter, with Internal USB 3.0 20-PIN Connector - Expand Another Two USB 3.0 Ports - [ Include with A 4pin to 2x15pin Cable + A 15pin to 2x 15pin SATA Y-Cable ]
Offered by Inateck Online
Price: $29.99
2 used & new from $19.52

5.0 out of 5 stars An Easy Solution to a Common Problem, November 28, 2014
Verified Purchase(What's this?)
This device filled a definite need for my new computer. My motherboard, like many in the marketplace, had only one internal 20-pin connector for USB 3.0. I needed a second plug to add a high-speed card reader. The Inateck device provided a cost-effective and easily implemented solution for adding a second internal USB 3.0 plug for my card reader.

Installation was a breeze, with no apparent conflicts. I gained an extra three external USB 3.0 ports (two on the plug-in card, and one on the front panel card reader) in addition to the 20-pin connector.

I would recommend this product for anyone who needs a second internal 20-pin connector for USB 3.0 devices.


Ultimate Facebook Business: A Critical Marketing Guide To Instantly Grow Your Business
Ultimate Facebook Business: A Critical Marketing Guide To Instantly Grow Your Business
Price: $2.99

5.0 out of 5 stars A Solid Collection of Tips for Small Business Owners and Entrepreneurs, November 10, 2014
James Hudson has assembled a treasury of tips for entrepreneurs and small business owners to use on their Facebook business sites. Some of the tips are quite basic, appropriate for business owners just starting to use Facebook as a business tool. There is also a deeper side to the book, addressing the more subtle aspects of doing business on Facebook. For example, in his section titled "Content to Convert," James discusses a number of tactics to improve the conversion potential when developing content. This is critical information for someone wanting to actually generate business on Facebook, not just maintain a benign presence. Gems of knowledge such as this make this book very worthwhile.

To his great credit, James includes a clickable table of contents, something every non-fiction Kindle book should have. He also provides a brief list of resources for readers to use to acquire more information.

There are a few things not included in this book by design. For example, step-by-step instructions for using Facebook are not provided, and justly so. Since procedures for performing specific operations on Facebook tend to change quite often, it makes sense to leave them on the Facebook site itself. There are no charts or illustrations, which might be useful for explaining a few of the concepts in the book, but their absence does make this book faster to load and easier to read. This book was written with brevity in mind - do not expect long discussions or analysis. This is a book of tips, not an extended symposium on esoteric social media topics.

In summary, "Ultimate Facebook Business" is a compact document with plenty of tips, and a number of genuine insights. It is appropriate for business owners just beginning their Facebook marketing program as well as those with intermediate experience in social media. It was not written as a reference for social media experts or theorists.


The Simple Retirement Planning Guide: The Ultimate How-To Retirement Planning Guide To Retire Early And Happy Without Any Financial Worry (Retire Happy ... Planning And Financial Steps Series)
The Simple Retirement Planning Guide: The Ultimate How-To Retirement Planning Guide To Retire Early And Happy Without Any Financial Worry (Retire Happy ... Planning And Financial Steps Series)
Price: $2.99

2.0 out of 5 stars A Shallow Discussion of Retirement Planning, July 29, 2014
Verified Purchase(What's this?)
This is a VERY short book. While the information provided seems to be correct, there is very little attempt to explain the concepts presented or develop any details. For example, in chapter 3, "Choosing the Best Retirement Plan," there are only two pages of information, with little more than a one-paragraph description of commonly available retirement vehicles (Roth IRA, 401K, Standard IRA, etc.). For a retirement planning guide, this section is quite deficient. If you are seeking good advice for your retirement, or detailed financial discussions, you would not be happy with this book. All in all, the 24 pages of information do not seem to justify the price of the book.


Maximum Insecurity:  A Doctor in the Supermax
Maximum Insecurity: A Doctor in the Supermax
Price: $6.97

5.0 out of 5 stars Curious About What Really Happens in Prison?, May 24, 2014
Verified Purchase(What's this?)
"Maximum Insecurity" is a first-hand look at a state prison from the perspective of a prison doctor. The book is a first-person account of a doctor employed by the Colorado Department of Corrections, and reflects his experiences in Colorado's "SuperMax" prisons as well as his extended visits to other state prisons in Colorado.

The book is well-organized, articulate, and quite interesting to anyone curious about the actual conditions inside a prison. The author relates a number of experiences with specific "offenders," providing a surprising amount of detail in our privacy-obsessed world. Although his point of view as a doctor is unique, his general observations are accurate and pointed. As a physician with thirty years' experience, he makes valid comparisons between his previous practice and his professional life within the correctional system.

The author is empathetic to his patients, but pulls no punches when describing their behavior. He does not hesitate to point out the flaws of the prison bureaucracy, particularly the medical system within the prison system, as he sees them. No political correctness here.

For me, this was a fascinating read that describes the reality of life in the Colorado Department of Corrections prisons. While it may not be as exciting as the latest action novel, it provides insight into the lives of both residents and employees in Colorado prisons.


Affiliate Marketers are Reptiles - Affiliate Marketers are the Feces of this Earth - Internet Marketing Hacks are Pulling Wool Over Your Eyes and You all ... are hacks and the feces of the world)
Affiliate Marketers are Reptiles - Affiliate Marketers are the Feces of this Earth - Internet Marketing Hacks are Pulling Wool Over Your Eyes and You all ... are hacks and the feces of the world)
Price: $2.99

1 of 4 people found the following review helpful
1.0 out of 5 stars Very Little Useful Content, May 2, 2014
Verified Purchase(What's this?)
This book reads like a long, negative editorial about affiliate marketing. The anonymous author's point of view is clear from the title of the book. It is best described as a very long rant about an industry, with very little useful information presented.

"Affiliate Marketers Are Reptiles" also suffers from structural issues. There is no table of contents, there are no chapters, and there are no sub-headings, Further, the author rambles terribly, moving from one topic to the next with no logical plan. The quality of the writing is mediocre, although most words were correctly spelled and the grammar was marginally acceptable.

I was truly hoping that there would be a section offering instruction (or at least tips) on doing affiliate marketing the right way. While there are a few scattered recommendations, it is difficult to determine whether the author is offering serious advice or sarcasm.

From my perspective, there is very little value in this book. Sorry, Robme Dangerfield, you failed to impress me with this book.
Comment Comment (1) | Permalink | Most recent comment: Jun 16, 2014 8:45 PM PDT


Advertising in a Digital Age: The Best Display Advertising Guide
Advertising in a Digital Age: The Best Display Advertising Guide
Price: $2.99

1 of 1 people found the following review helpful
3.0 out of 5 stars A Short Discussion of General Topics, April 6, 2014
Verified Purchase(What's this?)
While there is some reasonable material in this book, the discussions are too short and generalized to be very useful.


Twitter Marketing Blueprint: 21 Days to Building a Profitable and Engaging Twitter Presence (Social Media Marketing Blueprints Book 3)
Twitter Marketing Blueprint: 21 Days to Building a Profitable and Engaging Twitter Presence (Social Media Marketing Blueprints Book 3)
Price: $2.99

5.0 out of 5 stars Excellent Learn-How-to-Use-Twitter Handbook, April 2, 2014
The is an excellent handbook for learning the in's and out's of using Twitter for the first time, and also provides a useful manual for current users who want to improve their Twitter skills.

As indicated in the title, the book is organized as a 21-day sequence for learning Twitter. The first five chapters deal with the basics of why to use twitter, establishing a Twitter account, choosing a Twitter name, constructing a profile, etc. If you already have a working knowledge of Twitter and have an account, these five chapter may not be useful. The fifth chapter deals with completing a profile, which may be useful to those who have only provided the required information in this section (you know who you are).

Chapter 6 applies to more intermediate users who want to connect Twitter with a web site, blog, or other web presence, a critical step for people wanting to do more with Twitter than just chat.

Further chapters deal with the following topics:

7 - Branding Your Twitter Profile
8 - Who to Follow (some excellent material in this chapter)
9 - What to Tweet (very good for those who have trouble with knowing what to say)
10 - What Not to Tweet (or how to avoid embarrassing yourself)
11 - Getting More Targeted Followers (Excellent)
12 - Boosting Your Twitter Results Using SEO
13 - Using Hashtags Effectively (Very useful material)
14 - Finding Prospective Customers
15 - How to Manage Twitter Using Lists (Very helpful)
16 - Twitter Applications for Greater Efficiency and Effectiveness
17 - Using a Content Calendar
18 - Advanced Twitter Marketing Strategies
19 - Measuring your Twitter Return on Investment
20 - Avoiding a Massive Twitter Failure
21 - How to Stand Out from the Crowd

Most chapters are 1-2 pages long and provide recommendations for action at the end. The book is concise, nicely written, and covers some very useful topics for people who want to learn Twitter for the first time or expand their knowledge of Twitter. It would seem that most people could spend 20-30 minutes each day reading a short chapter, and then practicing the techniques in that chapter. Three weeks of reading/practice could be the beginning of a more effective use of Twitter.


PowerPoint Video Magic: A Skill Booster Guide on Using Microsoft PowerPoint for Professional Video Production
PowerPoint Video Magic: A Skill Booster Guide on Using Microsoft PowerPoint for Professional Video Production
Price: $6.99

1 of 1 people found the following review helpful
5.0 out of 5 stars How to Make Your PowerPoint Presentations POP with Animation and Video, April 2, 2014
This is a wonderful book for someone who wants to elevate his or her PowerPoint presentations to the next level. The author steps you through the art of building an animated presentation using tools that are already present within PowerPoint. Using a 7-day course model, he starts his readers with the basics on Day 1, then continues with a detailed explanation of text animation in Day 2. Day 3 covers shape and chart animation. In Day 4, he introduces image animation, then covers PowerPoint audio and video in Day 5. Day 6 introduces online PowerPoint techniques, while Day 7 closes with ideas for using PowerPoint video presentations for marketing. The great thing about this format is you can learn a little, then apply it as you progress. You do not need to finish the entire book in order to use what you have learned.

The book is logically organized, formatted beautifully, and professionally edited. Color images are used liberally throughout the text to illustrate each lesson. For those viewing this book on a gray-scale Kindle, as I do, they might also want to take advantage of a computer-based reader (free from Amazon) to see the illustrations in color.

One of the strongest aspects of "PowerPoint Video Magic" is that is supported by a full Udemy.com course with video and many sample PowerPoint slides. The author has generously provided free access to this $85 course to anyone buying the book, so for purchasing the Kindle version of the book (currently $2.99), you can also take the supporting course on Udemy. This is a great advantage.

For anyone who creates PowerPoint presentations, or wants to learn the finer aspects of PowerPoint, this book provides an easy learning experience to add some very valuable skills. College students and job seekers, in particular, will benefit from these advanced PowerPoint lessons by developing a skill that is very rare in the working world, and also very marketable. The book applies to almost anyone who uses PowerPoint: corporate employees, members of non-profit organizations, salespeople, educators, medical organizations, etc.

This book provides the tools to make presentations POP!


The Student Loan Debt Solution: How To Get Out Of Student Loan Debt For Life
The Student Loan Debt Solution: How To Get Out Of Student Loan Debt For Life
Price: $2.99

1 of 1 people found the following review helpful
3.0 out of 5 stars Basic Discussion of Student Loan Options, March 28, 2014
Verified Purchase(What's this?)
This book lists a number of alternatives for paying off student loans. Although it does identify several options that completely or partially pay off student loans, they apply to a very small number of people. If you are a teacher working in the inner city, a Peace Corps volunteer, or a federal government employee in a specific position, these options may apply to you. The book was an interesting read, but not particularly well-written. It is quite short, so you will not waste more than an hour perusing the contents. Bottom line - marginal usefulness for the average student loan holder.


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