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Profile for Joe Gasper > Reviews


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by Edward Bernays
Edition: Hardcover

322 of 328 people found the following review helpful
5.0 out of 5 stars 5 Stars--but Not in a literary sense, November 26, 2002
This review is from: Propaganda (Hardcover)
The first lines: "The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true rulling power of our country." This was written in 1928. This newphew of Sigmund Freud worked in Woodrow Wilson's creation, the Committee on Public Information, and saw first hand how the public's mind can be manipulated. Wilson was elected on a peace platform and had to transform the country to go to war against the German Kaiser. Bernays later helped publicize the American Tobacco Company, and is credited as a "father" of public relations. Anyone interested in understanding how the masses are moulded by the powers that be must read this book!
Comment Comments (4) | Permalink | Most recent comment: Dec 18, 2015 3:59 PM PST

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