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Reviews Written by
Paul Siegel (Long Beach, CA (USA))
3 of 3 people found the following review helpful
A Breakthrough Book about Breakthrough Success
, January 2, 2001
Do you want to make your business a runaway success? Do you want to achieve breakthroughs that place your company in front of the pack? Do you want to achieve outsize goals? Then this is the book for you. It discusses breakthroughs and defines lists and questions to guide your thinking about your business.
To be faster than the speed of change, you must develop breakthroughs in ALL aspects of your business. The author states you need to overhaul your:
- THINKING - about vision, beliefs and problem solving
- SPIRIT - by which he means values and purpose
- TALKING - to make declarations and commitments, and to pursue actions
- DIRECTING - which involves strategy, leverage, excellence and balance
- ACTIONS - emphasizing accountability and measurement
You do this primarily through lists. If you have a problem, you make a list of possible actions to take to remedy the situation. If you want to think creatively, make a list of possibilities. Thus, he asks you, as reader, to make lists about your:
- BELIEFS - which have a big impact on what you do
- VALUES - together with rules defining them, and practices to live by these values
- CRITICAL SUCCESS FACTORS
- IMPORTANT ACTIONS, etc.
After you make a list, prioritize it. The top priority item should be first and the lowest priority item should be last - or perhaps removed from the list. Hard thinking is required here.
In certain areas, the author guides the reader with a series of questions to be answered. He uses this approach for thinking about tough subjects, such as:
- Problem Solving
There is very little exposition in this book. Most chapters are 1 or 2 pages long. You can read the whole book in one sitting. But this will do you no good. It is not a book for reading, but a catalyst for acting. If you are not ready to apply yourself by making the lists and answering the questions, don't pick up the book.
But if you mean business, follow what the author suggests, create the lists and answer the questions. The result will be a thorough re-thinking and re-energizing of your business. It will then become possible to innovate faster than the speed of change.
Unlike conventional books, this book is not for reading, but for doing. And if you do it, you will essentially be writing YOUR book about YOUR business.
Faster than the Speed of Change is an excellent, unusual book. Buy it only if you are serious about achieving runaway success and are prepared to spend months to write YOUR company book.