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The Snowball: Warren Buffett and the Business of Life
by Alice Schroeder
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(286 customer reviews)
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In Stock
Bantam
September 29, 2008
Hardcover
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| List Price: | $35.00 | | Price: | $24.05 | | You Save: | $10.95 (31%) |
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From Publishers Weekly In this startlingly frank account of Buffett's life, Schroeder, a former managing director at Morgan Stanley...
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2.
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A Sense of Urgency
by John P. Kotter
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(66 customer reviews)
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In Stock
Harvard Business Press
September 3, 2008
Hardcover
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| List Price: | $22.00 | | Price: | $14.83 | | You Save: | $7.17 (33%) |
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From Publishers Weekly Author and international business consultant Kotter (Leading Change, Our Iceberg is Melting) returns with an engaging look at companies that need to overcome a lack of urgency-or a surfeit of complacency-with a proactive agenda. Kotter dissects well his se...
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3.
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The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It
by John Gerzema
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(75 customer reviews)
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In Stock
Jossey-Bass
October 13, 2008
Hardcover
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| List Price: | $27.95 | | Price: | $19.05 | | You Save: | $8.90 (32%) |
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Amazon.com Review How to use brands to gain and sustain competitive advantage Read a Q&A with author John Gerzema [PDF]. Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. ...
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4.
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The Momentum Effect: How to Ignite Exceptional Growth
by Jean-Claude Larréché
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(39 customer reviews)
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Out of Print--Limited Availability
Wharton School Publishing
April 5, 2008
Hardcover
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Review "Momentum does offer a big unifying theory... Read and enjoy this book." - Financial Times, May 2008 "Larreche's research throws new light on age-old debates about marketing budgets and marketing effectiveness" - Marketing Week May 2008...
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5.
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The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
by Dan Roam
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(127 customer reviews)
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Out of Print--Limited Availability
Portfolio Hardcover
March 13, 2008
Hardcover
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From Publishers Weekly The premise behind Roam's book is simple: anybody with a pen and a scrap of paper can use visual thinking to work through complex business ideas. Management consultant and lecturer Roam begins with a watershed moment: asked, at the last minute, to give a t...
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6.
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The Gone Fishin' Portfolio: Get Wise, Get Wealthy...and Get on With Your Life (Agora Series)
by Alexander Green
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(101 customer reviews)
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In stock but may require an extra 1-2 days to process.
Wiley
September 9, 2008
Hardcover
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| List Price: | $27.95 | | Price: | $19.42 | | You Save: | $8.53 (31%) |
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Review "… business leaders in charge of company 401(k) plans might want to look at The Gone Fishin' Portfolio…without non-correlated investments, workers will never be able to protect themselves from the craziness we call 'Wall Street.'" (The Wall Street Journal, September 26, 2008)...
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7.
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The Illusions of Entrepreneurship: The Costly Myths That Entrepreneurs, Investors, and Policy Makers Live By
by Scott Andrew Shane
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(61 customer reviews)
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Out of Print--Limited Availability
Yale University Press
January 28, 2008
Hardcover
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Review “This fascinating book, by one of the most competent investigators of the subject, tells us how much we think we know about entrepreneurship that is just not true. It has already led me to change several of my lectures (with thanks to the author). This book is a must ...
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8.
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Groundswell: Winning in a World Transformed by Social Technologies
by Charlene Li
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(140 customer reviews)
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Out of Print--Limited Availability
Harvard Business School Press
April 21, 2008
Hardcover
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Review ...for Groundswell's intended audience - managers struggling to answer questions such as ...
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9.
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The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
by Michael Port
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(24 customer reviews)
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In stock but may require an extra 1-2 days to process.
Wiley
September 9, 2008
Hardcover
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| List Price: | $19.95 | | Price: | $13.88 | | You Save: | $6.07 (30%) |
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Product Description Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in ...
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10.
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Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition
by Guy Kawasaki
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(87 customer reviews)
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In Stock
Portfolio Hardcover
October 30, 2008
Hardcover
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| List Price: | $29.95 | | Price: | $16.08 | | You Save: | $13.87 (46%) |
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Review A veteran tech entrepreneur, venture capitalist, and commentator on Silicon Valley culture offers real-world advice on how the best companies are started, funded, and run. Though the diversity of topics gives this audio a stream-of-consciousness flow, the ...
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