A badge is a symbol that tells other Amazon.com customers something interesting about you.
You can earn badges by creating good content on Amazon.com. Some badges may be temporary, and some badges may look different depending on where you see them.
If you wrote a review, you might see badges under your name and before the review that look like this:
Some places on Amazon.com may not display all of your badges at the same time; we try to choose the most appropriate badges for each page. To see all of your badges, go to your Profile.
There are many different badges. Here is a brief list of our badges and what they mean.
These badges identify our best reviewers. The Top Reviewer Rankings (Amazon.com Full Site) showcase our best contributors at the moment, while the Hall of Fame (Amazon.com Full Site) honors those who have been highly ranked in previous years.
This badge indicates that the person to whom it was granted is "the" celebrity most people associate with that Real Name. For example, when you see "the" below Jeff Bezos's Real Name on one of his reviews, you know that the celebrity founder of Amazon.com wrote that review. This is a permanent badge.
This is an official Amazon representative. This is a permanent badge.
These badges are given to verified representatives of items listed on Amazon, such as the author, artist or manufacturer of a product. This is a permanent badge.
This customer is a member of Amazon Vine™ Voice (Amazon.com Full Site), an invitation only program that gives Amazon reviewers advance access to not-yet-released products for the purpose of writing reviews. A review written as part of the Vine™ Voice (Amazon.com Full Site) program always includes this label: "Amazon Vine™ Review" on the initial product detail page and "Customer review from the Amazon Vine™ Program" when viewing the entire review. This is a permanent badge.
This customer participated in the 2008 Holiday Customer Review team (Amazon.com Full Site). This is a permanent badge.
This customer participated in the 2004 Community Forum at Amazon.com corporate headquarters in Seattle, WA. This is a permanent badge.