9 of 10 people found the following review helpful
If you are responsible in any way for growing a business, I strongly recommend you to read "The Pumpkin Plan: A Simple Strategy to Grow A Remarkable Business in Any Field," by Mike Michalowicz. I was lucky to be able to read an advance copy, and finished it very quickly. Not only is it full of results driven strategy, it's also irreverent and funny. When was the last time you laughed out loud while reading a business book?
But the real reason that I love this book so much is that it is genuine, from the heart, written with real passion. Mike Michalowicz never talks down to the reader. He never preaches. He tells us his own story, he reveals his own vulnerabilities and describes… Read more