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Independent Publishing Elegantly Demystified
on October 28, 2008
With the rise of DIY crafts and easier-than-ever access to professional book printing, this book fills a need. Unlike any book on independent publishing I've seen, this one takes authors and designers through a visual tour of the basics of independent publishing.
Indie Publishing is not an exhaustive manual about the business of publishing nor is it a technical design manual. Its strength is in demystifying a process that has been kept quite opaque by publishers for decades. It guides people through the stages of indie publishing such as designing, planning, handmaking books or having books printed. If you are looking for more information about any one aspect: typography, business planning, marketing, editing, etc., then there is a bibliography with well-proven resources covering those details.
Ellen Lupton, the editor, has fashioned a careful structure which reveals each stage in logical sequence. The writing enriches the visuals. Many design books are poorly written. This one you actually want to read. And read again.
The photos illustrate key points while serving as inspirations. The abundance of sample projects spans the gamut from experimental to commercial. They allow readers to imagine the books they'd like to publish fitting somewhere in between.
I'm a big fan of Princeton Architectural Press. Their ability to maintain high quality and affordability is rare and refreshing. The printing is sharp, the papers are substantial and the design of the book honors the projects without being the least bit dry. It is fresh and serves by itself as a source of inspiration for readers.
I'll be recommending this book to my design students and friends who have books in them waiting to be shared with the world. Thanks to all who contributed to this book. You've opened doors for many.