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Bad Boy Ballmer: The Man Who Rules Microsoft
 
 
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Bad Boy Ballmer: The Man Who Rules Microsoft (Hardcover)

by Fredric Alan Maxwell (Author) "Steve Ballmer can remind you of many people..." (more)
Key Phrases: monopoly police, predatory monopolist, code monkeys, Steve Ballmer, Bill Gates, Country Day (more...)
3.1 out of 5 stars See all reviews (21 customer reviews)


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Editorial Reviews

From Publishers Weekly
Microsoft founders Bill Gates and Paul Allen may be the most well-known rulers of the huge computer empire, but this latest offering attempts to show that the company's current CEO, the colorful and bombastic Steve Ballmer, an early Microsoft employee and friend of Gates's from their days at Harvard, is in fact the company's muscle. Unfortunately, this "biography" is little more than a re-hashing of Microsoft's already well-documented ruthless business practices, staggering financial success and endless legal travails. Seattle-based writer and researcher Maxwell, once profiled in the New Yorker for his research skills, does succeed in assembling an array of secondary sources into a concise edition of the Microsoft saga. But as a biography of Ballmer, the book falls woefully short. Readers learn that Ballmer was born in an affluent Detroit suburb, is of Jewish heritage, was a classic overachiever who worked his way into Harvard, dropped out of Stanford Business School and was briefly employed as a brand manager for Procter & Gamble. But beyond a few examples of Ballmer's frighteningly enthusiastic style he once ripped his vocal chords while giving a particularly forceful speech there's very little about Ballmer's true impact on Microsoft, or of Microsoft's impact on Ballmer. In his introduction, Maxwell gushes that Ballmer's is the "incredible story of tremendous ambition, genius, and charisma, of intense drive and merit, of insatiable greed and blatant arrogance." But there is in fact so little Ballmer and so much Microsoft in this book, it is a stretch to call this effort a biography.
Copyright 2002 Cahners Business Information, Inc.

From Booklist
Bill Gates has been profiled endlessly, his partnership with Paul Allen and the origins of Microsoft having attained the status of legend. Less has been written about his go-to guy, best friend, and the current CEO of Microsoft, Steve Ballmer. Maxwell initially had Ballmer's cooperation on this unauthorized biography, but then he backed down, so personal access was limited. Maxwell casts Ballmer as a maniacal, driven, and very capable manager, so willing to do anything for Gates that his ruthless management style earned him the nickname "The Em-balmer." Comparing him to John Belushi's character in Animal House, Maxwell recounts how, in his enthusiasm for Microsoft, Ballmer ripped his vocal cords screaming, "Windows, Windows, Windows!" and once told reporters, "To hell with Janet Reno." The book ultimately focuses on the Microsoft antitrust case and how the arrogant and immature attitude at the top fostered its predatory monopolistic practices and kept up a public relations and courtroom policy of "deny, decry and delay." The most compelling bits surface unexpectedly, however, in the personal history of the Ballmer family. David Siegfried
Copyright © American Library Association. All rights reserved

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Product Details

  • Hardcover: 288 pages
  • Publisher: William Morrow; 1st edition (September 17, 2002)
  • Language: English
  • ISBN-10: 0066210143
  • ISBN-13: 978-0066210148
  • Product Dimensions: 9.3 x 6.3 x 1 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 3.1 out of 5 stars See all reviews (21 customer reviews)
  • Amazon.com Sales Rank: #1,149,532 in Books (See Bestsellers in Books)

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Customer Reviews

21 Reviews
5 star:
 (8)
4 star:
 (1)
3 star:
 (3)
2 star:
 (3)
1 star:
 (6)
 
 
 
 
 
Average Customer Review
3.1 out of 5 stars (21 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
6 of 6 people found the following review helpful:
3.0 out of 5 stars Interesting, Geekish, Exhuberate, and Brilliant, September 22, 2003
By Golden Lion "Reader" (North Ogden, Ut United States) - See all my reviews
(TOP 1000 REVIEWER)   
Fredric Alan Maxwell is loud and proud. I would have discarded the book early in the reading, if it had not been for exuberate descriptions and storys of Steve Ballmer. Maxwell seems to hate capitalism. I'm a strong believer in capitalism, so his scarcastic remarks really annoyed me. Rather than letting the reader analyze the facts about Microsoft, he interjected stupid idols, such as, calling Microsoft the "beast". Its like he wants the reader to believe, Microsoft is the gangster who rapes, pillages, and destroys the community. Maxwell does not seem to be high tech expert, he can barely talk intelligently about subjects like Java, dot.net, and Server technology.
Think about it, Microsoft has made Corporate America richer because of its products. Microsoft wealth is simply a product of supply and demand. Customer continue to demand their products. Most of the VB and MFC programmers I know have migrated to developing in C# , ASP.net, and VB.Net. Dot.net was a great strategic move by MS. Win 95 was a hugh success and pattern to follow for emerging hardware introductions. Win 95 made the leap from 16 bit apps to 32 bit apps. The 32 bit apps were cool, so I dished out the money and receive value for several years using win 95. I've never regretted my investment in MS products.

Maxwell wants badly to denounce Microsoft incredible wealth machinery by claiming MS pulled a fast one. Maxwell points out the battle turned from the Justice Department to the political election. MS would reverse political democratic tradition by supporting Republican George Bush Junior and hope his administration would not agressively pursue the anti-trust charges. $2 million in soft money to the Republican party. Ballmer would yell "Who op!" three times seeing a possible escape from Judge Jackson. Bush would reveal, he was on the side of big business, just what Microsoft wanted to hear.

At the turn of the century, 2000, Ballmer became the MS CEO, fourth richest man in the world, and characterized himself by screaming "I love this company!". I found Ballmers biography from childhood to adult: interesting, geekish, exhuberate, and brilliant. Ballmer would meet Gates at the Currier house. Gates would leave Harvard claiming they had nothing more to teach him. Gates and Paul Allen purchased existing code for 75k and created Basic. Ballmer graduates Harvard and goes to work for P&G. Later, Ballmer's excellence in math and ambition would take him to Stanford. In the meantime, Gates would be under pressure to build an OS compatible for the IBM PC Junior. Prior to graduation Ballmer would leave Stanford and help Microsoft manage the amazing feat.

Ballmer is a interesting person to follow. I found his story inspiring.

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7 of 8 people found the following review helpful:
1.0 out of 5 stars BH Maxwell, March 14, 2003
Is this a vanity publication?
Of course, only Mr. Maxwell would give this book 5 stars! (not to mention complain in his own review about bad reviews- that's the price of a bad book- bad reviews)

I really tried to get my money back- being a poorly written book wasn't reason enough for a refund... So I threw this book in the garbage.

PLEASE
DO NOT BUY THIS BOOK!!

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8 of 10 people found the following review helpful:
1.0 out of 5 stars I want my money back, December 28, 2002
By A Customer
I was looking forward to read the book since the subject matter is very interesting to me. Sadly, the author (Fredric Alan Maxwell ) sounded way too bitter and way too biased.

After reading the book I had these questions: Did the author proof read his book? The author did not even know how to spell Bellevue, WA in his book. Did he just do a search on the Internet and selected what appealed to him? Why is the author very bitter?

My suggestion to the author:
- Try to present facts and have the reader come up with the conclusion wither Steve Ballmer is a 'Bad Boy' or not!!!
- Try to sound a little less bitter. That would sell more books!!!

If you just want anti Microsoft material, just read it off the net and don't waste your money on the book!!! I feel I wasted my time and money on this book :-(

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Most Recent Customer Reviews

5.0 out of 5 stars The goods on Ballmer and Microsoft
When I read about the author's problems with his Steve Jobs biography, I picked up a copy of this to see if he was legit. He is. Read more
Published on November 14, 2005 by John Schumacher

1.0 out of 5 stars Dissapointing
This book is a complete disappointment. The author has an interesting subject but provides little authentic insight on Steve Ballmer and instead fills the pages with irrelevant... Read more
Published on December 6, 2004 by Geoffrey R. Graham

3.0 out of 5 stars Complex business portrait ruined by an anti-Microsoft slant
"Ballmer is vast. Ballmer contains multitudes." This observation in the introduction to Bad Boy Ballmer leads respected investigative journalist Fredric Alan Maxwell to conclude... Read more
Published on October 25, 2004 by Kristin J. Johnson

1.0 out of 5 stars Extremely disappointing
Very poorly written, frequently goes off on irrelevant tangents, clearly biased against Ballmer, MS and Bill Gates, and full of factual errors. Read more
Published on October 12, 2003 by Craig Fisher

5.0 out of 5 stars Interesting and Eye-opening Read
I got Bad Boy Ballmer as a present, put it on my bedside table, and picked it up one night last week. Read more
Published on June 22, 2003 by Jonathan

5.0 out of 5 stars Extrodinary
I hadn't heard of this book until I read a New York TImes Magazine piece by the author, about how he was investigated by the Secret Service while writing the book. Read more
Published on June 22, 2003

5.0 out of 5 stars A winner
Bad Boy Ballmer showed me, a non-techie, how both Microsoft and Ballmer made their many billions on the back of inferior products. I give the book out as presents.
Published on June 21, 2003

2.0 out of 5 stars Entertaining but Flawed
I found this book moderately entertaining, but was really troubled by the author's lack of fact-checking. Read more
Published on June 1, 2003

4.0 out of 5 stars BALLMER : A REREAD
A second reading of Maxwell's Bad Boy Ballmer, confirmed and increased my first impression. Ballmer is one heck of an employee and person. Read more
Published on April 2, 2003 by joyce fishman

1.0 out of 5 stars Bad Book, Maxwell
This is a slickly written, but ultimately empty book. The tone is more than a little paranoid. Mr. Read more
Published on March 6, 2003

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