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eBay PowerSeller Secrets: Insider Tips from eBay's Most Successful Sellers (Paperback)

~ Debra Schepp (Author), Brad Schepp (Author) "So, you have decided to run your own eBay business..." (more)
Key Phrases: shipping your items, auction management software, auction management program, Selling Manager Pro, United States, What's Hot (more...)
4.6 out of 5 stars  See all reviews (49 customer reviews)

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Editorial Reviews

Review

"Full of good advice. [The authors] went out and talked to real PowerSellers, and their book shows it!" -- --AuctionBytes.com

Product Description

Learn from Hundreds of Top eBay Sellers

Go beyond the basics and learn the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers--those earning $1,000 to $150,000 per month or more through eBay auctions. Sharpen your skills with this healthy blend of time-tested business principles and the advice of real PowerSellers who share with you how they have achieved success. Get valuable advice on finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, shipping, running an eBay Store, and much more. Plus, learn the keys to keeping your customers so happy they’ll shop with you again and again. eBay PowerSeller Secrets: Insider Tips from eBay’s Most Successful Sellers will help you effectively run a store that never closes, sells globally, and offers virtually unlimited income potential.

  • Tap the more than 100 million registered users that make eBay the leading online marketplace
  • Determine what sells best on eBay and why
  • Find little-known sources for products
  • Learn about tools that will make your eBay business more efficient and professional
  • Develop auctions that create high traffic and product demand
  • Handle end-of-sale payments and protect yourself from fraud and loss
  • Manage auctions, inventories, and communications effectively
  • Provide superior customer service to get an edge over the competition
  • Track incidentals, deductions, expenses, and other tax-related items
  • Automate to ease processes such as listings, managing images, e-mail, and shipping
  • Learn from hundreds of PowerSellers what it takes to succeed on eBay

    Debra and Brad Schepp have written about cutting-edge technologies for more than 20 years. They are the authors of nine books, and their work has been featured in publications such as Newsweek, The Chicago Tribune, and U.S. News and World Report. They have been online since 1984, and buying and selling on eBay since 1999.

    Technical Advisor Michael Kaiser is an Instructor with eBay University. An eBay seller since 1997, Michael is the bestselling co-author of The Official eBay Guide to Buying, Selling, and Collecting Just About Anything.

    • See all Editorial Reviews

    Product Details

    • Paperback: 408 pages
    • Publisher: McGraw-Hill Osborne Media; 1 edition (September 24, 2004)
    • Language: English
    • ISBN-10: 0072258691
    • ISBN-13: 978-0072258691
    • Product Dimensions: 9 x 7.3 x 1 inches
    • Shipping Weight: 1.5 pounds
    • Average Customer Review: 4.6 out of 5 stars  See all reviews (49 customer reviews)
    • Amazon.com Sales Rank: #153,549 in Books (See Bestsellers in Books)

      Popular in these categories: (What's this?)

      #7 in  Books > Business & Investing > Small Business & Entrepreneurship > Online Auctions
      #28 in  Books > Computers & Internet > Business & Culture > eBay
      #44 in  Books > Computers & Internet > Business & Culture > E-Commerce

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    More About the Authors

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    Brad Schepp
    Brad Schepp
    Debra Schepp
    Debra Schepp

    Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
    Search Inside This Book:
    Inside This Book (learn more)
    First Sentence:
    So, you have decided to run your own eBay business. Read the first page
    Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
    shipping your items, auction management software, auction management program, building your inventory, auction management tools, percent positive feedback rating, image hosting, trading assistant, auction listings, listing upgrades, final value fees, leaving feedback, completed auctions, feedback score, listing fees, delivery confirmation, escrow service, other sellers, regular auctions, customer service policies, building your business
    Key Phrases - Capitalized Phrases (CAPs): (learn more)
    Selling Manager Pro, United States, What's Hot, Seller's Assistant Pro, Western Union, Anything Points, Final Value Fee, Auctiva Pro, Price Finder, Turbo Lister, Answer Center, Security Center, Call Activator, Message Tag, New York, Seller Central, Sell Your Item, Helpful Links, Hong Kong, Sales Manager, Auction Counts, Express Mail, Information Broker, Research Pro, Christina's Crafts
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    Customer Reviews

    49 Reviews
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    Average Customer Review
    4.6 out of 5 stars (49 customer reviews)
     
     
     
     
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    Most Helpful Customer Reviews

     
    276 of 285 people found the following review helpful:
    5.0 out of 5 stars Intriguing Book for Internet Entrepreneurs, April 27, 2005
    (The following is a recap of a review I wrote for a DP Directory newsletter, having found the book quite impressive.)

    I was mesmerized by this book. I actually read all 374 pages of it in one sitting, pausing only to take a few notes.

    Okay, I will admit - it was Super Bowl Sunday, and what else was I going to do? But that by no means can explain how intensely fascinating I found this inside glance into the world of eBay's elite club of "Power Sellers."

    In my few meager attempts, I haven't been very successful at selling on eBay. Having a quick trigger finger for those high-pressure final minutes of an auction, I'm much better at buying. Now at least I know why my sales didn't go so well - I was doing almost everything wrong.

    Did you know that the color blue sells better than any other color on eBay? I certainly didn't. Did you know that ending your auction on one certain day of the week, at certain peak hours, dramatically increases your chances of success? It never occurred to me that ending my auctions at 1:00 a.m. on Tuesday morning was a bad idea. (But when I read the book I certainly had a "duh" moment.)

    While reading this book I learned about the scads of services that have grown up to support and enhance trading on eBay. For example, Sellathon tracking software will help you run multiple auctions, a free auction newsletter (AuctionBytes) keeps you informed of the latest trends, and you can even listen to eBay Radio broadcasts!

    "eBay PowerSeller Secrets" covers everything, from calculating sell-through rates (although I think the math was a little fuzzy at times) to working with shipping services. I liked the stories about the "real people" behind the eBay handles.

    Why do I care about eBay Power Sellers? I am a software developer who sells games on the internet. The Power Sellers are very successful at selling online. According to the eBay criteria, they must sell at least $1000 a month for 3 months running. Some of these Power Sellers average $150,000 per month in online sales, and these top sellers were the main focus of this book. Software developers should pay close attention to what they are doing right.

    Automate Everything. More than anything else, perhaps, the book stressed the necessity of automating every possible process. In one excellent passage the authors pointed out that time spent in doing things by hand is just like money out of your pocket.

    Software developers who want to sell their wares on eBay may well find the actual listing tips to be the most valuable information in "eBay PowerSeller Secrets." Once again we find that content and selling go hand-in-hand. This fascinating book explains that you need to fully describe exactly what you are selling; the more information the better. Make it fun; that's a big part of eBay's charm. Use the About Me page to give some personal details about you or your company. The buyers want to know there is a real person behind the listing, and one whom they can trust.

    Linking your auctions gives them a better chance of success too. "eBay PowerSeller Secrets" covers this topic, and a great deal more.

    Anyone who wants to achieve a degree of success selling on eBay, or anywhere else for that matter, should find this book useful. Since it is particularly relevant to online selling, I predict this book will intrigue both budding and seasoned Internet entrepreneurs.

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    191 of 199 people found the following review helpful:
    5.0 out of 5 stars This is for Sellers on the Varsity team, October 17, 2004
    By Bruce Preston (Fairfield County, CT) - See all my reviews
    (REAL NAME)   
    This book is not for the casual or hobbiest eBay seller. It is targetted
    directly at those who want to either extensively supplement their income or
    even make selling via eBay their sole source of income. To that end it details
    such things as source of product, pricing strategies, auction listing composition,
    automating the process, photography, tools and resources, shipping and
    customer service issues. With it, you will benefit from the shared "how to"
    provided by of dozens of eBay Power Sellers. Think of it as a
    graduate school reference and you won't be far off. I wish it was available
    when I started.
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    42 of 43 people found the following review helpful:
    5.0 out of 5 stars Breaks the mould for eBay manuals, April 7, 2005
    By Andy Geldman (London, UK) - See all my reviews
    Too many eBay books have nothing more than common-sense and filler that is easily picked up from the eBay help pages. This book is different because it does not waste time on the basics and draws on the experience of successful sellers. Even seasoned PowerSellers will pick up enough ideas to make it an excellent investment.
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    Most Recent Customer Reviews

    4.0 out of 5 stars Reviewing: eBay Power Seller Secrets
    This second edition published in 2008 aims to educate readers on how to become a PowerSeller which is primarily defined as someone whose sales are more than $1000 a month and has... Read more
    Published 11 months ago by Kevin Tipple

    4.0 out of 5 stars eBay power seller secrets
    The book is very informative but is also outdated as eBay has changed so much since the book was published four years ago. Read more
    Published 17 months ago by Mrs. Jacqueline Paninski

    3.0 out of 5 stars A good book for a begginer
    A well written book that proves quite basic in most aspects for someone with even short eBay experience. Read more
    Published 18 months ago by Gregoriades Andreas

    2.0 out of 5 stars Only for advanced ebay buyers/sellers
    Don't buy this book unless you already have extensive ebay experience.
    Hard to understand. Puts me to sleep quickly.
    Published 19 months ago by James 1938

    5.0 out of 5 stars Another home run by the Schepps
    While I'm biased - Brad and Debra Schepp contribute articles to AuctionBytes - there's a reason I ask them to write for me. Read more
    Published 23 months ago by I. Steiner

    5.0 out of 5 stars Wonderful, Insightful, and Finally Something to Help!
    Best, best book about Ebay!

    In my opinion this is by far the absolute best book I have ever read which is most helpful for selling on Ebay. Read more
    Published 23 months ago by Eileen Reich

    5.0 out of 5 stars Every Ebay Seller should read this book. BEST EBAY BOOK EVER WRITTEN
    eBay Powerseller Secrets: Insider Tips from eBay's Most Successful Sellers

    This is by far the best and most informative Ebay Book out there. Read more
    Published 24 months ago by Stacy Harris

    5.0 out of 5 stars Best research book for Newbies
    I thought this book was great! Until last month I had only been a buyer on eBay and now I also sell there. I think this book is very helpful to the newbies. Read more
    Published on February 28, 2008 by Sean_Stout2001

    5.0 out of 5 stars Amazing Resource
    Well, Brad and Deb did it again. They created a book that I have already read twice.

    Where is the best place to research information about selling online? Read more
    Published on January 21, 2008 by Ben Thompkins

    5.0 out of 5 stars The ultimate training manual for eBay and beyond!
    If you were to look at my eBay About Me page, User ID Harley glasses, you'd see I have read many eBay-related books. This book tops my list for many reasons. Read more
    Published on December 18, 2007 by Gary Richardson

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