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IPTV and Internet Video: Expanding the Reach of Television Broadcasting (NAB Executive Technology Briefings)
 
 
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IPTV and Internet Video: Expanding the Reach of Television Broadcasting (NAB Executive Technology Briefings) (Paperback)

~ (Author), Howard Greenfield (Author)
Key Phrases: commercial players, mobile devices, codec suppliers, Internet Video, Reality Check, Internet Protocol (more...)
5.0 out of 5 stars  See all reviews (1 customer review)

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IPTV and Internet Video: Expanding the Reach of Television Broadcasting (NAB Executive Technology Briefings) + IPTV Basics, Technology, Operation and Services + IPTV Crash Course
Price For All Three: $91.07

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  • This item: IPTV and Internet Video: Expanding the Reach of Television Broadcasting (NAB Executive Technology Briefings) by Wes Simpson

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  • IPTV Basics, Technology, Operation and Services by Lawrence Harte

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Editorial Reviews

Book Description

The authoritative guide for executives, technology professionals and investors on rapidly emerging IPTV systems, businesses and trends.


Product Description

IPTV and Internet Video clearly explains and demystifies the functions, markets, and future impact of this exploding technology. This book contains an overview of hardware, software, and Internet technologies, case studies, and covers a range of products and services. It is a guide to help leaders master the key trends and drivers transforming the world of broadcast television and the Web. Each piece of the puzzle is discussed in detail, from head ends, Web portals and VOD servers through advanced IP networks, DSLAMs and xDSL lines to viewers' set-top boxes and multimedia PCs. You'll get a working knowledge of IPTV, enabling both non-technical and technical professionals to accurately analyze the emerging technology and business opportunities. Written by two leading digital media experts with, each with 25 years technology development experience and global insight, this book also looks ahead to IPTV's rapid deployment and future growth.

* Part of the NAB Executive Technology Briefing series which brings you industry technology information in a non-technical fashion
* Comprehensive introduction to IPTV and Internet Video networks and applications
* Quickly get up to speed on terms, market, and the business as IPTV and Internet broadcast distribution
* Reality Check perspectives in each chapter tie theory to real-world case studies

Product Details

  • Paperback: 264 pages
  • Publisher: Focal Press (April 2, 2007)
  • Language: English
  • ISBN-10: 0240809548
  • ISBN-13: 978-0240809540
  • Product Dimensions: 9 x 6 x 0.6 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.com Sales Rank: #995,400 in Books (See Bestsellers in Books)

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Wes Simpson
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4 of 6 people found the following review helpful:
5.0 out of 5 stars More convergence please - I want my IPTV!, October 25, 2007
IPTV and Internet Video explains what is happening today in the converging world of TV, Internet and communications. It turns out IPTV is really the ability to deliver programming using the IP over a private network rather than the public Internet. And those private networks are the cable, DSL and satellite networks constructed by the large companies providing these services today.

If you are like me you look forward to the day when you can interact with your TV instead of just sitting there and passively watching it. Tivo and other brands of DVRs are a start. They let you record programs and watch them when you want to, and of course you can skip the commercials. I even skip the lulls and often lame commentary between baseball pitches and football plays.

But when will we be able to watch a show and look up other information on the Internet related to what we are watching? What is that batter's average again? What other movie was this actor in? Where can I blog about that news item?

Today I can do that with a laptop while watching TV but I have to type everything in to do a search. That's not the integrated environment that is possible if I could interact with the TV program directly on my computer or computer-based TV. IPTV is what I want!

Or is it?

The book covers the differences between IPTV programming, delivered over a private network and viewed on a TV through a set-top box, and Internet Video which is usually small clips delivered on-demand through the public Internet.

The authors do an excellent job of explaining the technical and business reasons for what is happening now and in the near future of IPTV. Technical details including the various MPEG standards, multicasting and network layer reference model are discussed in this context. Business aspects are also discussed and include business models, subscription costs and "Corner Office View" sidebars that quote industry leaders on the impact of IPTV and Internet video developments.

This is an excellent book if you are in the business and want an overview of IPTV with a good balance of technical and business detail. I rate the book at 5 stars in this case. If you want a description of the gory details of UDP vs. TCP and how multicasting on IP works then this book probably doesn't have enough of those details for you.

You will also have to look elsewhere if you want to know what the next Web 2.0 or YouTube-like video craze will be. OTOH, you might just detect an opportunity not adequately addressed by the IPTV services offered by the powers-that-be and soon-to-be that are discussed in this book.
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