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StartupNation : America's Leading Entrepreneurial Experts Reveal the Secrets to Building a Blockbuster Business (Paperback)

~ (Author), Rich Sloan (Author) "We're brothers, best friends, neighbors, and lifelong business partners..." (more)
Key Phrases: Life Plan, Battery Buddy, Masco Industries (more...)
4.9 out of 5 stars  See all reviews (21 customer reviews)
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Editorial Reviews

From Publishers Weekly

Whether it's an idea for a new company or the dream of being your own boss, the brothers Sloan provide the inspiration and information needed to make your business fantasy a reality. Serial entrepreneurs, angel investors and creators of the multimedia company StartupNation-which includes a radio show, Web site (Startup Nation.com), e-newsletter and, now, this book-they are enthusiastic ministers of entrepreneurialism. They offer followers the vision, spirit and plan for achieving their goals. But if you're thinking this "plan" is a business plan, you need to be patient. They spend the first third of the book on developing a "life plan." This full spiritual inventory leads readers through what they really want, who they really are and what they're really prepared to do. One's emotional and physical health will greatly influence the health of one's business, the authors argue, no matter what that business ultimately involves. Once fully assessed, readers are led to decide what business types are best-suited to them-franchising, licensing, etc.-and are given options for pursuing each. The brothers even provide ideas for uncovering opportunities to fill unmet market needs. Only then do they turn to formulating the business plan. Throughout the book, Sloan & Sloan share their own experiences as inventors of the Battery Buddy, along with those of their radio show callers and neighbors. There is no mistaking this book for a business school product-few charts, no formulas. Yet it offers detailed discussions of the same subjects in a genuinely clear, encouraging and well-meaning way.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.


From Booklist

The Sloan brothers bring passion and a practical worldly experience to their book. Using their licensing sale of Battery Buddy to Masco Corporation as a springboard, these Michigan-based siblings paint a realistic perspective on business ownership--and a visionary picture as well. Who else would explain the importance and process for creating a "Life Plan"? What other collection would proffer such eloquent principles about work--seeing it as freedom, family, and fulfillment? Where else could a potential entrepreneur pick up the inspiration and the tangible advice, not only from the Sloans and their multimedia SUN but also from the featured "Super Start-Ups" such as Devine Color and SkyDeck. A prescription for renewing your faith in doing your own thing. Barbara Jacobs
Copyright © American Library Association. All rights reserved
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Product Details

  • Paperback: 304 pages
  • Publisher: Broadway Business (May 17, 2005)
  • Language: English
  • ISBN-10: 0385512481
  • ISBN-13: 978-0385512480
  • Product Dimensions: 9.1 x 7.3 x 0.7 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon.com Sales Rank: #67,724 in Books (See Bestsellers in Books)

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    #76 in  Books > Business & Investing > Small Business & Entrepreneurship > New Business Enterprises

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More About the Author

Jeff Sloan
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Front Cover | Table of Contents | First Pages | Index | Surprise Me!
Search Inside This Book:
Inside This Book (learn more)
First Sentence:
We're brothers, best friends, neighbors, and lifelong business partners. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Life Plan, Battery Buddy, Masco Industries, Quicken Loans, Super Startup, United States, Mail Boxes Etc, Goldilocks Approach, Main Street, What's Hot, Frank Messano, Jack Aronson, Cheryl Tallman, Clarity Technologies, Gretchen Schauffler, Los Angeles, Market Trend, More Balls Than Most, Sloan Ventures, Small Business Administration, Year Founded, Amount of Capital Available, Blue Nile, Gail Erten, Hot Zone
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Front Cover | Table of Contents | First Pages | Index | Surprise Me!
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This book cites 6 books:
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Customer Reviews

21 Reviews
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Average Customer Review
4.9 out of 5 stars (21 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
8 of 8 people found the following review helpful:
5.0 out of 5 stars I'm inspired!, June 2, 2005
I've been conteplating the idea of starting my own business...being my own boss. After reading this book I'm pumped up and READY TO GO! It was especially inspiring to hear about other entrepreneurs who are out there and doing it. There are tons of quick little lessons and real-world ideas that I can put into place for my business idea. If you're thinking about starting a business, but you haven't done anything about it - GET THIS BOOK! And the best part, it's such a fun and interesting read that I couldn't put it down...I finished it in one weekend!
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Essential reading!, September 13, 2005
I am an information-overload type of person....you better catch me quick or you'll lose me. I read this book cover to cover. Lots of practical, real world examples. Also found a lot of info on their web site, www.startupnation.com. Thanks for the invaluable advice!
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5 of 5 people found the following review helpful:
5.0 out of 5 stars Heart Felt, June 3, 2005
What the Sloan brothers do best is create a spirit of possibility. No pipe dream fodder here, but rather practical, inspirational and relevent information and advice. I especially like how life planning is encouraged in order to find a good fit for budding entrepreneurs. Reading the book has allowed me to really zone in on what I want out of my life and my career.
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Most Recent Customer Reviews

5.0 out of 5 stars Startup Nation
I am starting a small business and have read many of the books on the market for my startup. This by far has been the most helpful. Read more
Published 16 months ago by Duane L. Williams

4.0 out of 5 stars Good book for the entrepreneurial minded
This was a really good book, an easy read. It does a great job outlining how to get yourself prioritized if you're ready to jump off the high dive into the world of owning your... Read more
Published 17 months ago by John Torres

5.0 out of 5 stars The Experts help the Novice
I was introduced to Startup Nation via the Microsoft Small Business site.
Incorporated in the site was an extract, which I downloaded,of the Sloan brothers new book. Read more
Published 17 months ago by Ms. A. James

4.0 out of 5 stars StartupNation
The book was very inspirational and gave a lot of useful information on how to go about starting up a business, expectations, and how to plan and prepare. Read more
Published on November 10, 2006 by M. Lewis

5.0 out of 5 stars College Education in a Book
Super book....very informative. I didn't even get to finish it as I had a friend beg it off of me. He loved it as well. Good investment.
Published on November 4, 2006 by B. Keller

5.0 out of 5 stars Great book - must buy
Great book - must buy-- ended up reading most of the book the first few days
Published on March 23, 2006 by M. Sinha

5.0 out of 5 stars Excellent resource
I found this book to be the most informative and well written book I have seen on starting and growing a successful business. Read more
Published on March 2, 2006 by Cindy L. Mackey

5.0 out of 5 stars Amazing, Amusing, Inspiring, Pragmatic...Extraordinary!!!!!
This book will turbo-charge your start up, save you $$$ in costly mistakes and help you become more successful faster. Read more
Published on January 30, 2006 by Kathy Chiaravalli

5.0 out of 5 stars A Rare Breed.
Start Up Nation: Open For Business, is my go to business resource. It is a confidence builder and the brothers Sloan have a writing style that is supportive, rather than... Read more
Published on November 3, 2005 by K. Banks

4.0 out of 5 stars Worth checking out
Some good tips and real-life accounts. The book is sold at a very reasonable price.
Published on July 22, 2005 by Lefty

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