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The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry (Hardcover)

~ (Author) "In the twentieth century, our lives were revolutionized by things like the automobile, airline travel, the personal computer, and family planning..." (more)
Key Phrases: wellness business opportunity, wellness entrepreneurs, wellness insurance, United States, Club One, White Wave (more...)

4.2 out of 5 stars See all reviews (22 customer reviews)

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Editorial Reviews

Review

"Like any machine, our body runs best when operated according to its design principles. Noted economist Paul Zane Pilzer shows how to promote--and profit by--the wellness revolution." —Michael J. Behe, Professor, Lehigh University and author of Darwin's Black Box

"In The Wellness Revolution, Paul Zane Pilzer reveals the most important secret for tomorrow's successful entrepreneurs: where to invest your dream. Step by step, Pilzer shows entrepreneurs how to find where they fit in the mega-industry of the future -- wellness." —Randy Fields, Co-founder, Mrs. Field's Cookies

"Paul Zane Pilzer has paid great tribute to J. I. Rodale, founder of Prevention magazine and the organic industry in the United States, by showing how Rodale traditions of individual and environmental health make sound economic investment sense in today's world. If you've been looking for the next big, ground floor opportunity, catch the wave of the future -- The Wellness Revolution!" —Ardath Rodale, Chairman of Rodale, Inc., publisher of Prevention and Men's Health

"Paul Zane Pilzer has proven time and time again that he holds his finger on the pulse of our economy, and The Wellness Revolution is no different. His insights into the future of our healthcare industry are revolutionary and will empower you to the next level. —Anthony Robbins, author, Awaken the Giant Within and Unlimited Power

Product Description

Cheers for The Wellness Revolution

"Paul Zane Pilzer has proven time and time again that he holds his finger on the pulse of our economy, and The Wellness Revolution is no different. Pilzer’s insights into the future of our healthcare industry are revolutionary and will empower you to the next level."
–– Anthony Robbins
author, Awaken the Giant Within and Unlimited Power

"In The Wellness Revolution, Paul Zane Pilzer reveals the most important secret for tomorrow’s successful entrepreneurs: where to invest your dream. Step by step, Pilzer shows entrepreneurs how to find where they fit in the mega-industry of the future–– wellness."
–– Randy Fields, cofounder, Mrs. Fields Cookies

"Like any machine, our body runs best when operated according to its design principles. Noted economist Paul Zane Pilzer shows how to promote–– and profit by–– the wellness revolution."
–– Michael J. Behe, Professor of Biology, Lehigh University
author, Darwin’s Black Box

"Paul Zane Pilzer has paid great tribute to J. I. Rodale, founder of Prevention magazine and the organic industry in the United States, by showing how Rodale traditions of individual and environmental health make sound economic investment sense in today’s world. If you’ve been looking for the next big, ground-floor opportunity, catch the wave of the future–– The Wellness Revolution!"
–– Ardath Rodale
Chairman of Rodale, Inc., publisher of Prevention and Men’s Health

See all Editorial Reviews

Product Details

Hardcover: 256 pages
Publisher: Wiley; 1 edition (February 15, 2002)
Language: English
ISBN-10: 0471207942
ISBN-13: 978-0471207948
Product Dimensions: 9.4 x 6.3 x 1 inches
Shipping Weight: 1.2 pounds

Average Customer Review: 4.2 out of 5 stars See all reviews (22 customer reviews)

Amazon.com Sales Rank: #173,681 in Books (See Bestsellers in Books)

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Inside This Book (learn more)

First Sentence:
In the twentieth century, our lives were revolutionized by things like the automobile, airline travel, the personal computer, and family planning. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
wellness business opportunity, wellness entrepreneurs, wellness insurance, wellness expenses, wellness industry products, emerging wellness industry, intellectual distribution, wellness revolution, wellness products, category busters, sickness industry, sickness expenses, wellness businesses, annual medical expenses, fax stating, wellness experience, direct selling companies, trillion industry, wellness services, pervasive industries, quantity demand, biological programming

Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, Club One, White Wave, Fitness Institute, Paul Wenner, Jill Kinney, Steve Demos, New York, Frank Yanowitz, Henry Ford, Home Depot, The Gold Mine, Wall Street, Making Your Fortune, Medical Savings Accounts, Tod Cooperman, Blue Cross-Blue Shield, First Amendment, Los Angeles, Main Street, Sam Walton, Structuring Opportunity, General Motors, John Kinney, John Maynard Keynes

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Citations (learn more)

This book cites 33 books:

God Wants You to Be Rich by Paul Zane Pilzer on 4 pages
Unlimited wealth by Paul Zane Pilzer in Front Matter, Back Matter (1), and Back Matter (2)
Natural Selection (Phoenix 60p paperbacks) by Charles Darwin on page 100, and Back Matter
Fast Food Nation by Eric Schlosser in Back Matter (1), and Back Matter (2)
Big Fat Lies: The Truth about Your Weight and Your Health by Glenn A. Gaesser in Back Matter

See all 33 books this book cites

4 books cite this book:

The Millionaire Code: 16 Paths to Wealth Building by Paul B. Farrell on page 309
The Truth About Beauty: Transform Your Looks and Your Life from the Inside Out by Kat James in Back Matter
Mother-Daughter Wisdom: Creating a Legacy of Physical and Emotional Health by Christiane Northrup in Back Matter
Money Changes Everything: How Global Prosperity is Reshaping Our Needs, Values, and Lifestyles by Peter Marber in Back Matter

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The New Health Insurance Solution by Paul Zane Pilzer

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Customer Reviews

22 Reviews

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Average Customer Review

4.2 out of 5 stars (22 customer reviews)

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Most Helpful Customer Reviews

55 of 59 people found the following review helpful:

2.0 out of 5 stars Stay Well Rather Than Cure Sickness!, June 16, 2003

By	Professor Donald Mitchell "Jesus Makes Me a P... (Thanks for Providing My Reviews over 100,000 Helpful Votes Globally) - See all my reviews (TOP 10 REVIEWER) (VINE VOICE)

The main problem with The Wellness Revolution is that the brilliant Paul Zane Pilzer has stretched a magazine article's worth of information on healthy living and ways to develop businesses around that theme into a book. If you know nothing about how nutrition, water and exercise affect your health, you will probably love this book. But you can find better books. If you have been paying attention to those areas, you will find the book to be superficial and limited. As for investing, the ideas are pretty broad. Basically, you should make the economics of your business serve wellness and anti-aging.

What will be new to some are the details of how you can use high deductible health insurance and tax-advantaged medical savings to cut your cost of sickness while having some money left over for wellness activities (like exercise and better food). If you regularly read investment or business magazines, chances are you will know about these ideas too.

For entrepreneurs, the stories of Steve Demos (Silk soy milk), Paul Wenner (Gardenburger), Jill Kenney (Club One fitness), Dr. Frank Yanowitz (The Fitness Institute), Dr. Tod Cooperman (ConsumerLab.com), and Stuart Johnson (facilitating wellness products being provided through network marketing) may help inspire a new business thought or principle. Professionals can look at pages 188-189 for specific examples that apply to them.

Those who want stock purchase ideas won't find much here, although you'll probably have an itch to buy stock in whomever first specializes a whole company in wellness insurance.

As a result, the "how to" part of the book's subtitle is quite misleading.

There is a fine book that can be written on this subject, but unfortunately, this isn't it.

After you finish this book (if you choose to read it), I suggest that you find ways to make your working and investing more health-enhancing for you and others. If nothing else, walk on a treadmill while you watch the financial news at night to pick out companies that enhance health!

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53 of 58 people found the following review helpful:

5.0 out of 5 stars An Informative Monster, June 25, 2002

By	T. B. Vick "Learn 2 Discern" (The Lone Star State) - See all my reviews (TOP 500 REVIEWER) (REAL NAME)

Don't make the mistake of reading the subtitle and thinking that this is merely one of those "get rich" books. This book is an informative monster. In other words, Pilzer pries back the cover on the food and medical industry and informs his reader of the "problems" and "dangers" which are occurring in these two industries. The scary thing about his research is the fact that the majority of the population is a victim and almost all are completely unaware of the dangers. In fact, Pilzer's research reveals 77 million people suffer from some form of overweight problem and 37 million people are clinically obese (which is detrimental to their health) and this, Pilzer reveals, is a result of two industries, perhaps accidentally working together, to move Americans (and other people of other countries) to this state or condition. All this is detailed and documented in the first half of this book.

In the latter half of this book Pilzer discusses the mega movement which he calls the wellness movement or industry which he believes will become a Trillion dollar industry by 2010. Pilzer details what this wellness industry involves and how it has evolved over the last decade (1990-2000).

This is a very informative book packed with well documented information. In fact, the book was recommended to me by someone in my own home-based business organization and I was a little skeptical to purchase it at first. But, having purchased and read it has confirmed to me what I was thinking all along these last few years, namely that the health and nutrition industry is just barely getting started and is about to literally explode into the next mega trend (especially for the baby boom generation). This book may seem like a fire cracker at first, but in a few years, time will reveal that it was actually an atomic bomb and it hit its target right on the bulls-eye.

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71 of 80 people found the following review helpful:

5.0 out of 5 stars Buy this book - it's outstanding, March 9, 2002

By	Tony Rush "IFoundTheSolution.com" (southeast Alabama) - See all my reviews (REAL NAME) (VINE VOICE)

Pilzer has done it again.

Nobel-prize winning economist and economic advisor to two presidential administrations, Paul Zane Pilzer offers irrefutable proof that the next major boom in industry will lie in the industry of "wellness" as opposed to the $1.5 trillion dollar "sickness" industry.

It's also worth nothing that this is a book about WHY Americans aren't healthy and, surprisingly, it's for economic reasons. Pilzer shows compelling evidence that the $1 trillion food industry and the "healthcare" (sickness) industry fuel each other in propelling the average American to obesity and malnutrition.

This book also details how the baby boomers (who have been used for years as an indicator of where economic growth will occur) will create an entire industry that simply doesn't exist yet. The present $200 billion wellness industry is only the tip of the iceburg compared to what's coming.

One of my favorite parts of the book is concerning "Wellness Insurance" which shows a deceptively simple way to lower your annual insurance costs by over $3,000, have more money with which to purchase wellness products and services and STILL have the healthcare benefits that you need. Outstanding!

The information here is earth-shattering. And though it may be a bold statement, Pilzer shows inarguable proof that the coming "wellness revolution" may impact our lives more than the automobile and the personal computer.

Based on the information in this book, I believe the wellness revolution will dwarf the Internet millionaires and billionaires of the 90's.

Buy this book.

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Most Recent Customer Reviews

5.0 out of 5 stars Just as described
The book came exactly as it was described. I am very satisfied. Highly informative in explaining how he has come to the conclusion of this being trillion dollar industry and how... Read more

Published 16 months ago by A. Villacorta

5.0 out of 5 stars Exciting insight into next hugh trend
Opens your eyes to what is a major trend happening now. Good read for everyone. Makes you dream of how you can be in position for the future growth of the wellness revolution.

Published 23 months ago by JMLM

4.0 out of 5 stars An Informative Book That Will Inspire Crusaders of The Anti-Aging and Wellness Revolution
This is a MUST READ for all Networkers whose companies are offering Anti-Aging and Wellness products! Read more

Published on November 22, 2005 by James Leong

5.0 out of 5 stars Great Book--Now is the time to find the right vehicle
Now is the time to take action with the fastest growing industry in the world-The Wellness Revolution. Pilzer is a genius.

Published on December 28, 2004 by Robert Rowan

5.0 out of 5 stars Read this book for health & wealth
I won't go over Paul Zane Pilzers credentials as other reviewers have, I believe that if you found your way to this webpage, you already know his credentials. Read more

Published on June 16, 2004 by CyberMan

2.0 out of 5 stars Mine went in the trash
This book really didn't tell me a whole lot I didn't already know. Probably the only part that I really paused to think about was the link between the "sick care" industry and... Read more

Published on June 14, 2003 by Christine W. Hawkins

1.0 out of 5 stars Not much new here...save your money
I agree with the other reviewer who said that the title of this book is calculated to mislead; there's little or nothing in this book that tells you how to make a fortune. Read more

Published on February 25, 2003

2.0 out of 5 stars Interesting & informative, but mis-titled
I did read the book cover to cover, in one evening. Although it was interesting reading, it did not do diddly-squat to tell me "How to Make a Fortune in the Next Trillion... Read more

Published on February 19, 2003 by Jackie Tortorella

5.0 out of 5 stars Wonderful and Shocking!!!
Everybody who wants to be healthy and make a lot of money in the next economic revolution needs to read this book.
Seriously! I'm not joking... Read it!!!

Published on January 14, 2003 by Sigmar Freyr Jonsson

5.0 out of 5 stars It's already happening!!!
Shocking for everybody,
Exiting for most people,
Lifechanging for a few people, like me,
and maybe you....

I heard about this book and bought it instantly. Read more

Published on January 13, 2003 by Sigmar Freyr Jonsson

› See all 22 customer reviews...

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