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Advanced Selling Strategies: The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere [Paperback]

Brian Tracy (Author)
4.7 out of 5 stars  See all reviews (39 customer reviews)
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Editorial Reviews

Product Description

THE MOST POWERFUL SYSTEM FOR SALES SUCCESS -- FROM THE AUTHOR OF THE BESTSELLING AUDIO "THE PSYCHOLOGY OF SELLING"

Strategy, tactics, and mental preparedness separate superior salespeople from the average -- and with technological advances evening the competition, the selling edge is now more important than ever. Drawing on his own successful sales career and on his extensive experience as a sales consultant and seminar leader, Brian Tracy has developed the most comprehensive and effective approach to selling ever created.

Advanced Selling Strategies provides you with the techniques and tools used by top salespeople in every industry -- methods that net immediate and spectacular results. This book explains how to:

* Develop the self-image to give you the edge in every sales situation
* Concentrate on the customer's emotional factors to ensure better sales results
* Identify your customer's most pressing concerns and position your product or service to fill those needs

A MUST READ FOR SALESPEOPLE AND BUSINESSPEOPLE ALIKE.

About the Author

Brian Tracy has studied and practiced professional selling for more than thirty years and has taught this remarkable system to more than 500,000 salespeople throughout the U.S. and worldwide. He is the author of Maximum Achievement and the author/narrator of more than thirty top-selling audio and video learning programs.
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Product Details

  • Paperback: 429 pages
  • Publisher: Simon & Schuster (August 27, 1996)
  • Language: English
  • ISBN-10: 0684824744
  • ISBN-13: 978-0684824741
  • Product Dimensions: 8.3 x 5.4 x 1 inches
  • Shipping Weight: 12.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (39 customer reviews)
  • Amazon Bestsellers Rank: #23,066 in Books (See Top 100 in Books)
    #25 in  Books > Business & Investing > Marketing & Sales > Sales & Selling > Techniques

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Brian Tracy
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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Customer Reviews

39 Reviews
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Average Customer Review
4.7 out of 5 stars (39 customer reviews)
 
 
 
 
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40 of 40 people found the following review helpful:
5.0 out of 5 stars PRAGMATIC & POWERFUL! DESERVES A HIGHER RATING THAN A 10!, May 2, 1998
By A Customer
This review is from: Advanced Selling Strategies: The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere (Paperback)
I have been an astute student of Brian Tracy since 1989. My introduction to Mr Tracy was "The Pyschology of Selling" and "The Phoenix Seminar-Pyschology of Achievement" . His programs have made a powerful impact on my life, in my sales career and in personal relationships as well. I was able to rebuild myself from the inside out and completely turn my sales career around. I went from 64th out of 66 in my sales group to 3rd out of 75 in one month! Brian's books are as easy to read as his tapes are easy to listen to. If you want to jump start your sales career--this is the bok to buy!
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26 of 26 people found the following review helpful:
5.0 out of 5 stars The only book on selling that you need, February 8, 2004
By A Customer
This review is from: Advanced Selling Strategies: The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere (Paperback)
Brian Tracy offers all the sales tools you will ever need in this outstanding book Advanced Selling Strategies: The proven system of sales ideas, methods and techniques used by top salespeople.

Even though thousands of sales books have been written, consultant, author and trainer Brian Tracy believes that the selling process can be simplified and broken down into three key elements:

1) Prospecting. This is the beginning of the sales process and the most important. If you have enough qualified prospects in the front end of your sales pipeline, you'll almost inevitably get enough completed sales out of the other end of the pipeline.

2) Presenting. Your ability to establish rapport and trust, identify the true needs or problems of the prospect, and then showing your prospect that your product or service is the ideal solution to their needs is your key to sales success.

3) Closing. In golf they say, "You drive for show but you put for dough." In sales, you prospect and present for show, but you close for dough. Your ability to overcome the final objections and get your customer to take action on your offer is the critical part of modern selling.

In Advanced Selling Strategies, you will learn all about Prospecting, Presenting and Closing. You will also learn much more like gap analysis, beating the competion and how to lead the field.

Although I have many good books on selling, if I had to choose just one, if I had to throw the rest away and keep only one, Advanced Selling Strategies by Brian Tracy would be the one I would keep.

This book, if you use it properly, will turn you into a sales champion.

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22 of 22 people found the following review helpful:
5.0 out of 5 stars Exceptionally professional & practical - top notch salesmanship here!, August 18, 2005
This review is from: Advanced Selling Strategies: The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere (Paperback)
Brian Tracy's very detailed, thoughtful pro selling book is a "salesman's best friend", and along with books from others such as Schiffman and Gitomer, is essential for successful salesmanship.

What impressed me most about this book is the experience that comes through; Tracy is an authentic, proven sales professional who reveals hundreds of techniques that are crucial for successful salesmanship.

If I was a sales manager, I'd require all new sales reps to read this book, and make elements of it the foundation for sales training programs.

As a sales trainer, I recommend this book to all my clients worldwide, as it's very detailed, advanced, non-gimmicky, and intelligent. Unlike other books, this doesn't have the old-school cliche'd "rely on different phrases" substitute for salesmanship; instead Tracy offers us a rare, advanced glimpse into the inner workings of a true sales professional.

This one's a winner and a must-read, I still periodically re-read it myself and pick up new insights I use in my own sales processes.

Terrific book, this is one of the top 10 on sales I'd recommend to anyone who wants to become more successful (regardless of experience!) in their salesmanship.

Nice work - thanks, Brian!
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Most Recent Customer Reviews

5.0 out of 5 stars This book has been my Sales Bible for 10 years
My copy of this book is a little frayed at the edges and it is totally filled with highlighted passages. Read more
Published 1 month ago by C. Hanlon

4.0 out of 5 stars Essential Knowledge
Although most of this book deals with the seller's state of mind and attitudes, it is still essential to learn and master. Read more
Published 8 months ago by Andrew Thomas

1.0 out of 5 stars THIS BOOK IS A WASTE OF TIME
I have been reading this thing and the first half of the book is about your thinking and all this talk about self-motivation and positive thinking. Read more
Published 9 months ago by David F. Michail

4.0 out of 5 stars Review of Brian Tracey's Advanced Selling Strategies
Brian Tracey is very inspirational. I love his positive attitude and emphasis on serving the client. This book contains lots of practical suggestions. Read more
Published 9 months ago by Anthony Durso

5.0 out of 5 stars wonderful book for people in sales
I work in sales and have for some time. Still, am always learning and trying to better my skills. Knowing this about me, I received this book as a gift from my boss. Read more
Published 10 months ago by Eva Stanton

5.0 out of 5 stars Advanced overview indeed !

I would say that Advanced Selling Strategies book describes all the 'non Technical' issues that are needed to sell, a selling monk can only write such staff. Read more
Published 10 months ago by Ehab

5.0 out of 5 stars The Definitive book on consultative selling
I became acquanted with Brian Tracy courtesy of my local library via his Psychology of Selling audio tape program, How To Sell Well and 24 Closing Techniques videos. Read more
Published 16 months ago by Anthony C. Defrancisco

5.0 out of 5 stars One of the Best Books on Selling Strategies
It's been more than a decade since this book was published, and it's still as relevent today as it was when it came off the press. Read more
Published 21 months ago by Keri Schlosser

5.0 out of 5 stars Top book on selling
I've only read this book once. I'm more of a copywriter
than a one-on-one salesperson, though I have to do that to
sell my services often enough. Read more
Published 22 months ago by Loren Woirhaye

5.0 out of 5 stars Far and away the best book on selling
Advanced Selling Strategies: The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople is far and away the one book I would recommend to anyone involved in... Read more
Published on April 24, 2008 by Steven Chambers

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