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42 of 44 people found the following review helpful:
5.0 out of 5 stars
Dishing It Up, November 18, 2006
The United States of Arugula is ostensibly about how America changed from a burgers and fries, Swanson TV dinner, baloney sandwich and Fritos kind of country to a sushi and edamame, Whole Foods, imported bottled water nation. What it really is though, is a collection of some of the best gossip I've read in a long time. This is quality stuff.
The stars of the story are food pioneers Craig Claiborne, James Beard, and Julia Child. Along with accounts of their careers, we learn of their various trysts and relationships. Even Julia Child, of whom there are no revelations of extra marital affairs here, comes across as rather bawdier than we are used to seeing her. Alice Waters gets the full treatment as well. What a busy bee she's been - that kitchen at Chez Panisse sure gets hot.
Author David Kamp has really done his homework. We learn how Whole Foods, Zabar's, Dean & DeLuca, and Williams Sonoma got started. We get the lowdown on how the French cooking craze that Julia Child started morphed into Nouvelle Cuisine in New York and into California Cuisine in Berkeley. Chefs Jeremiah Tower, Thomas Keller, and Wolfgang Puck make cameo appearances. Find out how Peet's Coffee in the Bay Area begat Starbuck's.
I can't think of anyone Kamp has left out of his book. Even Jane and Michael Stern, who specialize in finding the "best" greasy spoons, and The Frugal Gourmet (remember him?) are mentioned, if only in chatty and rather informative footnotes. But back to the gossip. Here you'll find out what food critic made Emeril Lagasse cry, what Alice Waters said to Rick Bayless when he appeared in Burger King commercials, and about the feud between Mexican food experts Diana Kennedy and Rick Bayless.
Of course, if you'd rather take the high road, you can join in on the debate over whether America is better off, food-wise now than we were forty years ago. Were things more natural and healthier before high fructose corn syrup and DDT and Fast Food Nation? Or are they actually better now with organic choices and farmers' markets and the Food Channel? Argue amongst yourselves. I'm going to scour the footnotes for more gossipy morsels.
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40 of 46 people found the following review helpful:
5.0 out of 5 stars
Terrifically entertaining, September 15, 2006
David Kamp has written a terrifically entertaining account of how America went from being a nation of iceberg eaters to a culture of baby field greens connoisseurs. In this story of America's gourmet revolution (and revolution it indeed was), the author focuses on the the real-life characters behind the Big Names: Julia, Craig, James, Alice, et al come fully to life, thanks to lots of interviews and newly reported facts. Kamp brings the chefs and their passions vividly to life and shows the role each played, however unintentionally, in getting chipotle-blueberry-Ceasar dressing onto the nation's menu.
The book isn't just for foodies, although anyone who is already interested in the subject will find a lot of new details and fresh ideas here. Like all really good non-fiction books, The United States of Arugula satisfies an appetite you didn't necessarily know you had.
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11 of 11 people found the following review helpful:
4.0 out of 5 stars
An Intriguing Culinary History from a More Socially Upscale Perspective, November 17, 2006
This is certainly a fun read for any foodie, and author David Kamp, a writer who contributes to Vanity Fair and GQ, does a terrifically entertaining job of providing both a historical perspective and a current look at the burgeoning culinary industry. He starts with the triumvirate of influencers who shaped much of what we know of cooking today from unique perspectives - Julia Child, James Beard and Craig Claiborne. Each paved the way for those who followed - Child as the early TV pioneer who made French-style cooking accessible to housewives across the country; Beard as the author of several best-selling cookbooks, some still considered definitive; and Claiborne as the first food critic for the New York Times and also a prodigious cookbook author - all redefining our views of gastronomy over the years.
In fact, Kamp's entire book is driven by the personalities that dominate the culinary world, and as such, makes an interesting companion piece to Michael Ruhlman's "The Reach of a Chef: Beyond the Kitchen". For instance, the author spends several pages on Alice Waters, the natural successor to Child, as her focus on fresh and seasonal cuisine caused a palpable shift from technique to ingredients. The revolution she started with her menus at the legendary Chez Panisse restaurant also induced a perceptual geographic shift from the East to the West Coast, where organic produce and free-range chickens entered our collective food vocabulary. From my perspective, Kamp is at his best when he makes the parallels between culinary trends and the consumerism that has evolved since WWII. He shows how the prevailing French influence was not accidental, as it came about with the influx of kitchen workers from France after the war and continues today to what kitchenware we purchase. Leveraging the writings of others who recognized aspects of the same phenomenon, the author accurately shows how food has become a status symbol on our culture for the good life to which we aspire.
In the book's final section, the advent of the Food Network is seen as a touchstone for this pervasive thinking, as a new set of celebrity chefs - Emeril Lagasse, Bobby Flay, Mario Batali and Rachael Ray among them - instruct us on what we should be doing to maximize our enjoyment of cooking in the kitchen. One in particular, Alton Brown is shown as a prime example of someone more interested in instructing us on the principles of cooking rather than the actual preparation. Perhaps the Food Network chefs cater to the most common American tastes, but Kamp convinces us that they have brought a new appreciation for quality at the dinner table. Unfortunately, the author gives short shrift to the other macro-trend occurring with fast food chains and the severely limited ability to imbue health and flavor on a broad scale in those venues. Regardless, it's a fascinating read and a culinary history well worth reviewing.
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