Product Description
Today the Internet has matured to the point where every self-respecting business has a website. However, many small and medium-size businesses are struggling to keep their website up to date, to promote their site and to generate sales from this channel. On the other hand the opportunities the Internet provides, are huge. Many people try to set up their own Internet based business, of which 90% are failing due to a lack of understanding how to properly market the site and generate enough traffic to produce an income. Whether you run your business from an office or from your home, this book will help you to promote your business on the Internet and generate more traffic to your site.
About the Author
Dick Raman is a successful entrepreneur, author and eCommerce Guru. He founded his first company in 1987 and took it public on the EuroNext Stock Exchange in 2000 as the first Internet company in The Netherlands. He moved from Amsterdam to the USA in 2005. He has gained worldwide recognition as a leading authority in the field of eCommerce and Internet Marketing. He has published a number of successful books including "XML/EDI - Cyber Assisted Business in Practice". He is a recognized visionary and frequent keynote speaker at electronic commerce events worldwide. In addition to managing his company, Dick has played a key role in standardization of global eCommerce through various private and United Nations-sponsored standards organizations. He served as Chair of the UN/CEFACT Forum Management Group, providing leadership for global B2B integration standardization. He was elected Chairman of eBIF, the European Interoperability Forum, set up under the auspices of CEN/ISSS and the European Commission. Today he is involved with numerous eCommerce and Internet Marketing websites and start-ups. Drs. Dick Raman, is a graduate of Free University of Amsterdam, having received a Drs degree in Business Economics.
