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Editorial Reviews
From Publishers Weekly
Starting your own business is tough, but learning to think like an entrepreneur is half the battle, say small-business consultants Abarbanel and Freeman. Part portable success coach, part step-by-step guide through the life cycle of a small-business launch, the book presents real-life stories—from the famous, such as makeup entrepreneur Bobbi Brown and stylish maternity-wear pioneer Liz Lange, to startups in the worlds of baking, filmmaking and high tech software. A great deal of space is given to tools for developing the emotional mind frame to succeed outside the comfort of the traditional workplace, and the authors devote particular attention to commitment, courage, persistence and other traits. Later chapters delve into the nitty-gritty of asset assessment, money management, support systems, success strategies and common pitfalls. This information is backed up with handy chapter-closing quick tips, checklists, action steps, real-life examples and a helpful resource guide. With the number of women-owned businesses growing in the U.S. at the rate of one every 60 seconds—roughly 600,000 launches a year, according to the authors—the audience for this positive, cheerful, practical book should be substantial. (Mar.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
The ability to understand and manage emotions is, most probably, the best way to describe Abarbanel and Freeman’s book. They identify four stages of birthing a business: starting your start-up; running your own show; achieving breakthrough; and finding your business rhythm. Yet what they concentrate on is each stage’s feelings and coping strategies. The authors are bluntly honest: expect self-doubt, performance anxiety, and a lack of a life outside of eating-working-sleeping. At the same time, emerging entrepreneurs will find advice that’s worth the price of the book alone, from relying on mentors to nurturing your private life. Identifying and avoiding pitfalls, such as romanticizing being your own boss and not trusting your gut, enable women to sidestep potential issues. --Barbara Jacobs
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› Visit Amazon's Karin Abarbanel Page
› Visit Amazon's Karin Abarbanel Page
Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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run your own show, stroller strides, business rhythm, brains for bucks, move from employee, substitute brains, biggest pitfalls, entrepreneurial life Key Phrases - Capitalized Phrases (CAPs): (learn more)
Birthing the Elephant, Start Your Start-Up, Turn Breakdowns, Becky Rohrer, Liz Lange, Lisa Druxman, Find Your Business Rhythm, Take the Leap, Rob Gilbert, Real Start-Ups, Brenda Newberry, Ronnie Fliss, Avoid Pitfall, Real Stories, Avoid the Ten Biggest Pitfalls, Sarah Levy, Patricia's Yarns, Crystal Johnson, Fat Murray's Doggy Treats, Laugh Out Loud, Sarah's Pastries, Suzanne Lyons, Bobbi Brown, Whole Foods, College Inn Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
run your own show, stroller strides, business rhythm, brains for bucks, move from employee, substitute brains, biggest pitfalls, entrepreneurial life Key Phrases - Capitalized Phrases (CAPs): (learn more)
Birthing the Elephant, Start Your Start-Up, Turn Breakdowns, Becky Rohrer, Liz Lange, Lisa Druxman, Find Your Business Rhythm, Take the Leap, Rob Gilbert, Real Start-Ups, Brenda Newberry, Ronnie Fliss, Avoid Pitfall, Real Stories, Avoid the Ten Biggest Pitfalls, Sarah Levy, Patricia's Yarns, Crystal Johnson, Fat Murray's Doggy Treats, Laugh Out Loud, Sarah's Pastries, Suzanne Lyons, Bobbi Brown, Whole Foods, College Inn Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
What Do Customers Ultimately Buy After Viewing This Item?
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77% buy the item featured on this page: Birthing the Elephant: The Woman's Go-For-It! Guide to Overcoming the Big Challenges of Launching a Business $10.85 |
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9% buy The Boss of You: Everything A Woman Needs to Know to Start, Run, and Maintain Her Own Business $10.85 |
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7% buy My So-Called Freelance Life: How to Survive and Thrive as a Creative Professional for Hire $10.85 |
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4% buy The Girls' Guide to Building a Million-Dollar Business $14.93 |
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