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Awake at the Wheel: Getting Your Great Ideas Rolling (in an Uphill World) (Paperback)

~ Mitchell Lewis Ditkoff (Author) "Once upon a time there was a caveman named Og who had a Big Idea..." (more)
Key Phrases: Big Idea, Idea Man
4.7 out of 5 stars  See all reviews (40 customer reviews)
List Price: $13.95
Price: $11.16 & eligible for FREE Super Saver Shipping on orders over $25. Details
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  Hardcover, April 30, 2008 $18.68 $15.26 $6.15
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Frequently Bought Together

Awake at the Wheel: Getting Your Great Ideas Rolling (in an Uphill World) + Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition) + Think Better: An Innovator's Guide to Productive Thinking
Price For All Three: $43.18

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  • This item: Awake at the Wheel: Getting Your Great Ideas Rolling (in an Uphill World) by Mitchell Lewis Ditkoff

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  • Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition) by Michael Michalko

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  • Think Better: An Innovator's Guide to Productive Thinking by Tim Hurson

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Editorial Reviews

Review

"Awake at the Wheel is a quick and enjoyable read. I found it so compelling that I read it in one sitting. Like the best-selling self-help book, Who Moved My Cheese, I think corporations that want their employees to be more innovative should buy bulk quantities of Awake at the Wheel and distribute it to them. I highly recommend this book!" -- Chuck Frey "Founder of www.InnovationTools.com"


Review

"Awake at the Wheel is a quick and enjoyable read. I found it so compelling that I read it in one sitting. Like the best-selling self-help book, Who Moved My Cheese, I think corporations that want their employees to be more innovative should buy bulk quantities of Awake at the Wheel and distribute it to them. I highly recommend this book!" -- Chuck Frey "Founder of www.InnovationTools.com"
See all Editorial Reviews

Product Details

  • Paperback: 117 pages
  • Publisher: Morgan James Publishing (May 1, 2008)
  • Language: English
  • ISBN-10: 1600372953
  • ISBN-13: 978-1600372957
  • Product Dimensions: 8.4 x 5.4 x 0.5 inches
  • Shipping Weight: 6.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (40 customer reviews)
  • Amazon.com Sales Rank: #301,806 in Books (See Bestsellers in Books)

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Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
Search Inside This Book:
Inside This Book (learn more)
First Sentence:
Once upon a time there was a caveman named Og who had a Big Idea. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Big Idea, Idea Man
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Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
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Customer Reviews

40 Reviews
5 star:
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2 star:    (0)
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Average Customer Review
4.7 out of 5 stars (40 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
6 of 6 people found the following review helpful:
5.0 out of 5 stars Creative Motivation, March 31, 2008
Ditkoff uses his own creativity and humor to convey an approach to utilize both of these essential skills in the work place. Humor is serious business - or should be. I bought copies for each of my top management and will use it as a center piece for discussions at an upcoming manager's retreat. Everyone has many great ideas but few come to fruition without a proper approach. It takes a caveman mentality to help sometimes. Thanks OG!
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Really Cool Book, March 31, 2008
Mitchell Ditkoff's new book is so cool! Finally, someone has written an innovation book that is fun to read AND provides a roadmap for innovation success. I've read some of his work in the past, and this is the best yet.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Fantastic for Idea Lovers, March 31, 2008
If your looking for a book that will inform, inspire and invigorate your idea process at your company this is the book to read.

Ditkoff's take on "Wheely Good Practices" alone is worth the price of the book itself. I particularly loved the "Tooling up Tool Box" and the detailed information on the Edison/Dali creative thinking technique.

Brilliant stuff!
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Most Recent Customer Reviews

5.0 out of 5 stars Mr. Creativity!
Mitchell Ditkoff is the master storyteller and his book draws you into discovering your creativity effortlessly. Read more
Published 1 month ago by S. J. Stiffelman

1.0 out of 5 stars Too simplistic
The material in book was nothing new to me. It might be helpful to high school student.
Published 4 months ago by Barbara J. Hoffmann

4.0 out of 5 stars Awake at the Wheel
Quick and easy to read and engaging to the reader. A good read for those who wish to cultivate and implement their ideas.
Published 5 months ago by Travis De Jong

5.0 out of 5 stars Awakening to Awakening
This book has allowed me to forgive myself for my obsession with all of the crazy ideas I have and have had over the years. Read more
Published 5 months ago by J. Paul Roth

5.0 out of 5 stars Driving with the Top Down!
"Awake at the Wheel" is like driving with the top down for creative thinking and innovation. Ditkoff draws from what clearly appears to be a rich field of experience. Read more
Published 5 months ago by Barbara E Schacker

4.0 out of 5 stars 4 1/2 Stars - Phenomenal Classroom Tool
I've told my community college students a million times in a thousand different ways to just try something new. Read more
Published 13 months ago by M. Bruner

5.0 out of 5 stars Get Out of Your Cave!
I LOVE everything Mitchell Lewis Ditkoff and his company, Idea Champions, comes up with. His book Awake at the Wheel: Getting Your Great Ideas Rolling, is no exception... Read more
Published 14 months ago by Cristina Favreau

5.0 out of 5 stars Fun delivery of useful advise.
I enjoyed reading this book. It is a fast read mainly because the story is clever and funny which creates interest right from the get go. Read more
Published 16 months ago by Aaron Barr Studio

5.0 out of 5 stars Writer inspired by "Awake at the Wheel"
"As a writer, I have a very fertile and vivid imagination and ideas for stories, short stories and novels and novellas, come to me often. Read more
Published 16 months ago by J. Jay

1.0 out of 5 stars Asleep at the Wheel
I purchased this book after reading the glowing recommendations here and was very disappointed. I like these parable type business books, but this is the worst one I've read. Read more
Published 16 months ago by M. Chase

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