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Write Your Press Release

A guide by Florence Rodes (Manila, Philippines)

Products sampled from this guide:
As an entrepreneur, you already have a million things to worry about when it comes to running your business. And if you've read enough business books and talked with other successful business owners, marketing is definitely one of the the things that should be at the top of your to-do list. Hiring help from the experts may be a good option. But when you're starting out, you also want to make sure that your plans are within your budget. Plus, there really is no one else who knows your business the way you do.

One of the best ways of letting people know about your products and services is to get in the pages of the magazines and newspapers, and be interviewed by radio or TV stations. It's free and it establishes you as the expert when people see you in the news answering questions about your topic. To contact journalists, you first have to craft, format and submit a press release. But how do you go about that? How do you ensure that you a write a professional news release that will grab the attention of the media?

These are just some of the best books that will save you time, effort and money (and heartaches from rejections) when it comes to writing a killer press release that will get you noticed by the media and give your business that exposure that it deserves.

The Ultimate Press Release Swipe File: 50 Templates That You Can Use to Get Your Business Media Exposure Today
I Need a Killer Press Release--Now What???: A Guide to Online PR
Media Strategies for Internet Marketers: How to Use Publicity + Offline Exposure to Drive More Traffic & Increase Conversions Online
Writing Effective News Releases: How To Get Free Publicity For Yourself, Your Business, Or Your Organization
How To Write A Press Release: 84 Easy Tips To Get Free Publicity For Your Business Or Website: A Beginner's Guide For Anyone Interested In Writing And ... Of Free Press Release Distribution Services
6 Building Blocks For Crafting A Perfect Press Release
The Everything Guide To Writing Copy: From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That Sells
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
Press Releases Are Not a PR Strategy
The Wealthy Freelancer
The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
Start & Run a Copywriting Business (Start and Run A)
The Well-Fed Writer: Financial Self-Sufficiency as a Commercial Freelancer in Six Months or Less
Words that Sell: More than 6000 Entries to Help You Promote Your Products, Services, and Ideas
How to Write & Sell Simple Information for Fun and Profit: Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs, and Other How-To Content
The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Ogilvy on Advertising
Woe is I: The Grammarphobe's Guide to Better English in Plain English, 3rd Edition
Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising

Products mentioned include:
1.  The Ultimate Press Release Swipe File: 50 Templates That You Can Use to Get Your Business Media Exposure Today  by Pete Williams
$13.46 Used & New from: $12.99
2.2 out of 5 stars   (6)
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2.  I Need a Killer Press Release--Now What???: A Guide to Online PR  by Janet Meiners Thaeler
$19.61 Used & New from: $0.01
4.5 out of 5 stars   (15)
Add to cart  Add to wishlist
3.  Media Strategies for Internet Marketers: How to Use Publicity + Offline Exposure to Drive More Traffic & Increase Conversions Online  by Pete Williams
$13.46 Used & New from: $13.45
5.0 out of 5 stars   (4)
Add to cart  Add to wishlist
4.  Writing Effective News Releases: How To Get Free Publicity For Yourself, Your Business, Or Your Organization  by Catherine V. McIntyre
$16.50 Used & New from: $0.99
3.6 out of 5 stars   (7)
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5.  How To Write A Press Release: 84 Easy Tips To Get Free Publicity For Your Business Or Website: A Beginner's Guide For Anyone Interested In Writing And ... Of Free Press Release Distribution Services  by Brian Cook
Used & New from: $27.00
3.5 out of 5 stars   (2)
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6.  6 Building Blocks For Crafting A Perfect Press Release [Kindle eBook]  by Chet Dembeck
$1.25
5.0 out of 5 stars   (1)
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7.  The Everything Guide To Writing Copy: From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That Sells  by Steve Slaunwhite
$15.49 Used & New from: $1.63
4.7 out of 5 stars   (16)
Add to cart  Add to wishlist
8.  The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly  by David Meerman Scott
Used & New from: $0.01
4.3 out of 5 stars   (121) | 3 customer discussions
  See buying options  Add to wishlist
9.  Press Releases Are Not a PR Strategy  by Linda B. VandeVrede
Used & New from: $3.21
4.4 out of 5 stars   (7)
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10.  The Wealthy Freelancer  by Steve Slaunwhite
$14.46 Used & New from: $5.01
4.6 out of 5 stars   (52)
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11.  The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells  by Robert W. Bly
$14.75 Used & New from: $8.97
4.6 out of 5 stars   (101)
Add to cart  Add to wishlist
12.  Start & Run a Copywriting Business (Start and Run A)  by Steve Slaunwhite
$15.74 Used & New from: $2.99
4.8 out of 5 stars   (36)
Add to cart  Add to wishlist
13.  The Well-Fed Writer: Financial Self-Sufficiency as a Commercial Freelancer in Six Months or Less  by Peter Bowerman
$15.36 Used & New from: $7.98
4.6 out of 5 stars   (104)
Add to cart  Add to wishlist
14.  Words that Sell: More than 6000 Entries to Help You Promote Your Products, Services, and Ideas  by Richard Bayan
$14.41 Used & New from: $6.73
4.4 out of 5 stars   (181)
Add to cart  Add to wishlist
15.  How to Write & Sell Simple Information for Fun and Profit: Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs, and Other How-To Content  by Robert W. Bly
$11.16 Used & New from: $3.96
4.3 out of 5 stars   (64)
Add to cart  Add to wishlist
16.  The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters  by Joseph Sugarman
$18.50 Used & New from: $11.99
4.5 out of 5 stars   (66)
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17.  Ogilvy on Advertising  by David Ogilvy
$20.09 Used & New from: $11.65
4.6 out of 5 stars   (198)
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18.  Woe is I: The Grammarphobe's Guide to Better English in Plain English, 3rd Edition  by Patricia T. O'Conner
$10.95 Used & New from: $5.93
4.7 out of 5 stars   (97)
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19.  Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising  by Luke Sullivan
Used & New from: $4.20
4.5 out of 5 stars   (32) | 1 customer discussion
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Author

Florence Rodes (Manila, Philippines)
Qualifications: Researcher
Last updated: 6/30/11
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