After tallying the tens of thousands of votes cast in the Your Amazon Ad Contest, Angela Kohler of Los Angeles has officially won both the Jury and Audience prizes for the Your Amazon Ad Contest. The Amazon Jury had already selected Angela’s video for the Jury Prize, but it was exciting and gratifying to see that our customers agreed with us. Congratulations to Angela and her collaborators, and thank you again to everyone who participated in this contest. Watch the four finalists’ videos here.
About the Video
Read more about the inspiration behind "Kindlicious" and how it was put together, from Angela herself:
"My boyfriend, Ithyle Griffiths, and I had just purchased Kindles and were doing a lot of traveling when we got the e-mail about the contest. We were constantly approached in airports with questions about them. The best thing about the Kindle was that we no longer had to each pack five books in our luggage, and could pick and choose what book to open every time we boarded a flight. We wanted our commercial to reflect all the different books you can carry around in one device. On a plane from Japan to Thailand, we brainstormed ideas and sketched out little stories that our character could fall into following different literary genres. We scribbled out pictures on napkins and made a flip-book, putting the little scenes in different orders. The day of the shoot, we gutted a pillow to make clouds and smoke (a last-minute addition) and did the commercial in one seven-hour take. Our friend Annie Little starred in the spot, Sharon Williams was in charge of the wardrobe, Rachel DeSimone did the hair and makeup and we all worked together moving the scene inch by inch between shots. After we assembled the 300 or so frames, Ithyle wrote some music to accompany the clip, and that same day Annie sent over some lyrics that just happened to fit perfectly. They recorded it together the next day. We are so thrilled to have won both prizes because it means our film resonates with both Amazon corporate and their customers. We are really looking forward to attending the Gen Art Film Festival, and having our video recognized at the event is definitely icing on the cake.
Your Amazon Ad Sweepstakes
Thank you to everyone who voted. See the list of potential prize winners here.
The
Gen Art Film Festival is a week of premieres that spotlight the most talented emerging filmmakers in North America. Offering a multi-genre slate of seven shorts and seven features, the festival draws film lovers, media, and industry professionals. Each screening is followed by an after-party at one of New York's most exclusive nightspots, where filmmakers mix and mingle with their audience. The 15th Annual Gen Art Film Festival will take place April 7-13, 2010, in New York City.
