Internationally bestselling author and award-winning Stanford University educator Tina Seelig has taught creativity to the best and brightest students at Stanford and to business leaders around the world. With inGenius she expertly decodes creativity, revealing an approach that everyone can use to enhance their own creative genius.
In today's world, innovation and creative problem solving are more important than ever to succeed. For many of us, however, this process is a mystery. Whether we are attempting to generate fresh ideas or struggling with problems with no solutions in sight, the innovative spark is out of reach. inGenius offers a revolutionary new model, the Innovation Engine, which explains how creativity is generated on the inside and how it is influenced by the outside world. Describing the variables that work together to catalyze or inhibit our creative abilities, Seelig provides a set of tools we can each use right away to radically enhance our own ingenuity as well as that of our colleagues, teams, organizations, and communities.
Seelig's groundbreaking work reveals that creativity is an endless renewable resource we can tap into at any time. It is as natural as breathing, and just as necessary for leading a successful and fulfilling life.
This book really opened my mind about how to be creative in every aspect of life. It was very informative and gave lots of examples. Read morePublished 10 days ago by Krystain
Great reference source!!! Lots of folded pages and highlighted sections. I will be using as an ongoing reference.Published 2 months ago by yoda
As a student at the University of Baltimore, I read this book for an entrepreneurship class I am currently taking. Read morePublished 3 months ago by Hannah
I have been recommended this book for an Entrepreneurial class at the University of Baltimore (Jonathan Gorr). Read morePublished 3 months ago by SetYourPenName
University of Baltimore student enrolled in the survey Entrepreneurship course and that this was recommended reading #ENTR300
Marriam-Webster... Read more
As a student at the University of Baltimore currently enrolled in the survey Entrepreneur class, this book was a recommended reading. Read morePublished 4 months ago by jesse
Mentioned on principles of creativity and how to go about applying them. This book should serve as a good starting point on creativity. BlaPublished 4 months ago by Mingerz