Ryanair: The Full Story of the Controversial Low-cost Airline by Siobhan Creaton  (6)  $10.17

The Southwest Airlines Way by Jody Hoffer Gittell  (22)  $11.53

Hard Landing: The Epic Contest for Power and Profits That Plunged the Airlines into Chaos by Thomas Jr Petzinger  (26)  $12.89

Blue Streak: Inside jetBlue, the Upstart that Rocked an Industry by Barbara Peterson  (19)  $5.49

Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success by Kevin Freiberg  (69)  $12.21

› Explore similar items : Books (25)

Book Description
Recent unforeseen terrorist events have left the US - and global - airline industry in crisis. But the industry was already in the midst of a revolution. Spearheaded by the Southwest airlines, low cost, fast turnaround airlines, flying from local airports, had begun to provide dramatic competition to the bigger, more established industry names. More than a business book, much more than a travel book, this is the compelling – and supremely topical - David and Goliath story of a modern business phenomenon and the dynamic men and women behind it. No Frills documents unparalleled events in the history of aviation travel as they unfold. How Southwest Airlines inspired UK budget airlines such as EasyJet and Ryanair

If you are a publisher or author and hold the digital rights to a book, you can make it available as an eBook on Amazon.com. Learn more

I own it Not rated Your rating Don't like it < > I love it! Save your rating    ? 1 2 3 4 5

7 Reviews