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Web ReDesign: Strategies for Success
 
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Web ReDesign: Strategies for Success (CD-ROM)

by Kelly Goto (Author)
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List Price: $49.95
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Frequently Bought Together

Web ReDesign: Strategies for Success + Web ReDesign 2.0: Workflow that Works (2nd Edition) (Voices That Matter) + Communicating Design: Developing Web Site Documentation for Design and Planning
Price For All Three: $114.29

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Editorial Reviews

Product Description
Today's web landscape is quickly changing, and web companies, in-house teams, designers, and developers are racing to keep up. Web Redesign: Strategies for Success teaches the techniques and tools to help move teams in the right direction, whether they need to do a complete redesign or just need to supplement an ongoing strategy. Instructor Kelly Goto develops strategy based on an iterative approach, focusing on branding and audience, usability testing, and content development. The training teaches how to plan effectively, reach target audiences, and take current web design and development knowledge to the next level. Exercise files accompany the tutorials.

Topics Include:
  • Developing an effective strategy and approach
  • Planning and scope definition
  • Budgeting and pricing
  • Understanding user experience and the brand promise
  • Planning usability testing
  • Information design intensive
  • Developing content for the web


Duration: 2.5 hours
On 1 CD-ROM

From the Publisher
Each lynda.com CD/DVD course offers hours of training movies that you watch on your computer. The movies are recorded in pixel-perfect quality, and include the authors' narration and movements as they teach the subject matter. Courses include the same project files that the instructors use, so you can follow along at your own pace. lynda.com tutorials are great for visual learners and people who like to learn by doing. Topics include software applications, workflow optimization, tips and techniques, and much more. Play, fast-forward, and rewind for easy learning.

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