Turn your online marketing around now! The complete reference to Web 2.0 marketing and advertising tools [Kindle Edition]

Claudie Clot (Author)

Editorial Reviews

Product Description

If you plan on spending more than $500 in online advertising this year, then you don't want to miss this book. Written for busy marketers for whom online advertising may not lived up to expectations, Turn your online marketing around now! delivers practical content you can put to use right away to improve your response rates and put an end to ineffective online marketing campaigns.

The book covers all the essential online marketing tools that have come to define Web 2.0 such as: Social networking, Blogs, Podcasts, YouTube, Digital brochures, and Online communities. In addition, traditional online tools are also covered to provide you with a complete and comprehensive guide for all your projects. These include: Email marketing, Banner advertising, Search engines, eBranding, and Online newsletters.

Special sections on Google, YouTube, and online word-of-mouth initiatives will show you how to turn your everyday web site visitors into marketers for your products. Now, also includes "buzz" marketing monitoring!

Product Details

• Format: Kindle Edition
• File Size: 187 KB
• Simultaneous Device Usage: Unlimited
• Publisher: advancis Publishing; 2010 edition (December 30, 2009)
• Sold by: Amazon Digital Services
• Language: English
• ASIN: B00111A3QI
• Average Customer Review: No customer reviews yet. Be the first.
• Amazon Bestsellers Rank: #257,878 Paid in Kindle Store (See Top 100 Paid in Kindle Store)