"customer profitability"

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Featured Books for "customer profitability"
Chief Customer Officer : Getting Past Lip Service to Passionate Action
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Excerpt - from Front Matter: " ... Jeanne how to navigate through the corporate structure and the key things senior leaders and executives must know to make customer profitability the priority in their organization." -Chandler Barton, retired president and CEO, ... "

Angel Customers and Demon Customers: Discover Which is Which and Turbo-Charge Your Stock
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Excerpt - on Page 8: " ... millions of profitable customers somehow added up to an unprofitable company. Our analysis of customer profitability-an exercise they had never conducted and weren't even sure quite how to conduct- showed them they were wrong. ... "

Killer Customers: Tell the Good from the Bad--and Dominate Your Competitors
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Excerpt - on Page 8: " ... millions of profitable customers somehow added up to an unprofitable company. Our analysis of customer profitability-an exercise they had never conducted and weren't even sure quite how to conduct- showed them they were wrong. ... "

Rethinking Performance Measurement
Rethinking Performance Measurement by Marshall W. Meyer
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