7 of 7 people found the following review helpful
Taking Your Business from Flats to Stilettos,
This review is from: The Chic Entrepreneur: Put Your Business in Higher Heels (Paperback)
Elizabeth Gordon offers a step by step guide for building and effective company in her new book "The Chic Entrepreneur." She offers invaluable advice on success in business with insightful methods for building personal and financial freedom.
The book is designed in a user friendly, eye appealing, format which helps the reader assimilate and apply principles present in case studies and illustrations which detail the processes for setting up a new company. These case studies feature parallel start up approaches using people like Don and Donna as examples of the right and wrong approach. Elizabeth also features forceful assessments of well known successful businesses like Google, Nordstrom, and Whole Foods.
I especially appreciated the thought provoking questions and exercises for determining action steps which accompany each chapter. The tips provided in side bars throughout the chapters reinforce the valuable business techniques and success traits necessary for building a fast growing profitable business.
Elizabeth Gordon offers fresh perspectives and a proven formula for successful entrepreneurship. The final chapter "The Chic Message" with a "Flourishing Business Methodology" chart is worth the price of the book. Entertaining, engaging and practical "The Chic Entrepreneur" provides a map for building your business properly.