6 of 6 people found the following review helpful
This review is from: Power Sales Writing, Revised and Expanded Edition: Using Communication to Turn Prospects into Clients (Paperback)
***This is a solid book on writing that's clear and to-the-point:
if you're looking to improve your writing, you can't go wrong with this book.***
My name is Etienne and I've been a copywriter for 7 years. I write copy for my own business.
I've read, oh, at least 50 books on writing and writing copy, and this one ranks among the best. It's more about writing than writing copy, like The Art of Plain Talk by Rudolf Flesch.
In this book, Sue shows that she walks her talk: her style is clear and concise. Lively. She makes key points, and she gets them across convincingly.
I'd recommend to this book anyone wishing to write more clearly, and especially to people working in the corporate world, where most writing is awful.