Customer Review

108 of 117 people found the following review helpful
2.0 out of 5 stars Buy their bestseller EXECUTION instead, November 10, 2004
This review is from: Confronting Reality: Doing What Matters to Get Things Right (Hardcover)
There are many good and new things in this book. Unfortunately, the good things aren't new, and the new things aren't good.

I have reviewed Charan and Bossidy's book on EXECUTION as well as Charan's book on PROFITABLE GROWTH. Both were great readings that asked us to confront reality in order to do what matters to get things right.

I've just read CONFRONTING REALITY. And I cannot help asking myself, why it was published at all? It doesn't add any new material compared to their marvellous bestseller; Execution. Instead this book spends most of its time telling case stories on the subject. I find too many of them too long and too boring.

The authors' new focus on the vague concept of the business model is still a mystery to me. Why not build on strong concepts such as McKinsey's business system or Porter's value chain with proven track records. Please, confront reality!

My advice is that you buy Execution instead. It's much better. It has a clear concept, a stronger structure - and exactly the same highly important messages.

If you're a hardcore fan - like I am - of Charan and Bossidy's execution concept, you may just want to have this as an audio book for a long highway trip... that's how I managed to get through it.

Peter Leerskov,
MSc in International Business (Marketing & Management) and Graduate Diploma in E-business
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